Marketing Coordinator
General Summary: The Marketing Coordinator coordinates projects and initiatives that proactively promote Ghafari's image and growth in the global marketplace.
Essential Job Functions
Support Ghafari's business development efforts by:
Collaborating with business development team leaders to strategize, coordinate, and produce proposals, presentation decks, and qualification packages
Composing, editing, proofreading, formatting, and producing marketing / sales collateral
Interfacing with management and technical teams to generate compelling marketing materials that communicate the company's value proposition
Facilitating presentation preparation and rehearsals
Conducting market intelligence and research
Responding to various writing, editing, and image requests.
Support public relations initiatives by:
Developing, drafting, and distributing press releases and media pitches
Interfacing with the media and coordinating with editorial staff from industry publications
Identifying prospective speaking engagements for in-house subject matter experts
Identifying opportunities to promote the firm's work and thought leadership and proactively monitoring industry publication editorial calendars.
Generate content ideas and write copy for web communications, including corporate website, social media, and internal SharePoint newsfeed.
Coordinate events such as trade shows, conferences, in-office receptions, and educational symposiums.
Research, proactively track, write, and assemble industry award submissions.
Champion the Ghafari brand, ensuring all marketing and promotional materials follow corporate brand standards.
Maintain and organize marketing databases and folders.
Regularly meet with designated members of Ghafari's project management team to track progress of ongoing projects and identify opportunities to market major milestones.
Collect and maintain project data in Vantagepoint.
Assist in developing visual assets and coordinate professional photography of projects and office environment.
Assist in promoting a proactive sales and marketing culture throughout the organization.
Perform related duties as assigned.
Employment Qualifications
Education: Bachelor's degree in marketing, public relations, business, journalism, or related field
Experience
Minimum of 3 years of experience in a marketing / communications role
Architecture / Engineering / Construction industry experience strongly preferred
Skills/Competencies
Excellent verbal communication, presentation, and interpersonal skills
Excellent business writing and grammar skills, as well as strong editing and proofreading skills
Ability to work well both independently and cooperatively with team members inside and outside of the marketing team
Energetic team player who can work comfortably with people of diverse skills, experience levels, and perspectives, including senior management
Excellent multi-tasking, time management, and organizational skills
Ability to work on multiple assignments / deadlines simultaneously while maintaining a high level of quality and accuracy
Computer literacy for all major business programs and email systems; proficiency in Microsoft Office programs required, knowledge of Adobe Creative Suite programs required, knowledge of Deltek Vantagepoint preferred, experience with OpenAsset a plus
Ghafar supports hybrid and in-office work environments.
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Marketing Coordinator
Ghafari, Dearborn, MI, USA
Job type: Full Time