Business Development Director (Food, Drug, Mass)

Business Development Director

Kerry is seeking a results-driven Business Development Director to support and grow our North American business within the FDM space, with a primary focus on the United States and secondary support for Canada. This role is responsible for identifying new business opportunities, building strong customer relationships, and driving revenue growth through new account acquisition. This role requires a strategic thinker with a "hunter" mindset, excellent communication and negotiation skills, capable of identifying new revenue streams and ensuring Bio-K+ continues to expand its market presence. Please note that we are open to candidates working remotely in the United States.
Key Responsibilities

Market Expansion

Identify and evaluate new market opportunities for Bio-K's+ product lines. Focus will be to develop and grow U.S. Conventional & FDM channel and a continuous distribution pipeline growth strategy. Lead sales presentations, product education, and negotiations with potential customers
Partnership Development

Establish and maintain relationships with key decision makers at prospective accounts, including potential business partners, distributors. Actively engage, motivate and drive our broker partners with a win win mindset. Support and provide their teams with the tools needed for success.
Sales Strategy

Develop and implement sales strategies to target new business opportunities and increase market share. Leverage insights to build strong data stories to win new business in an underdeveloped channel and impact sales. Support existing customers to ensure sell through wins for continued pipeline growth and continued business success. Problem solve through challenges to find solutions for the customer.
Product Promotion

Collaborate with marketing, Broker sales teams and customers to develop promotional strategies and support new product launches. Enhance Brand position in new markets.
Financial Management

Prepare financial models to evaluate potential business opportunities and conduct cost-benefit analysis. Identify Risks and opportunities.
Cross-functional Collaboration

Work closely with internal teams such as marketing, R&D, and operations to align business development goals with company objectives.
Maintain accurate sales forecasts, CRM records, and reporting
Market Intelligence

Stay informed on market trends, competitor activity, and industry advancements to maintain Bio-K's+ competitive edge.
Qualifications and Skills

7+ years in business development, sales, or marketing—ideally in health, wellness, or CPG.
Experience working with distribution partners and brokers.
Experience in working with Food, Drug and/or Mass customers.
Existing relationship success with target retailers a plus.
A proven track record of driving growth and building lasting relationships.
Strong analytical, communication, and negotiation skills.
A "hunter" mindset with a passion for innovation and wellness.