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Marketing Coordinator

Proficio Inc, Irvine, CA, USA

Job type: Full Time


SUMMARY
Proficio is seeking a highly organized, multi-talented Marketing Coordinator to support the execution of our global marketing strategy. This role is the "engine room" of our marketing department, responsible for tactical execution across a diverse range of technical, creative, and logistical channels. The ideal candidate will bridge the gap between high-level Agentic AI strategy and the practical day-to-day operations required to drive growth and brand authority.

Key Responsibilities

Content & Creative Execution: Use Canva and AI video creation/editing tools to produce high-quality social assets and video content.

Event & Webinar Management: End-to-end management of corporate webinars and physical events, including platform setup, venue coordination, promotion, and post-event lead distribution.

Swag & Brand Assets: Manage the inventory, design, and distribution of corporate swag and promotional materials for events and client appreciation, ensuring all physical assets align with our premium, high-tech brand identity.

Technical SEO & Web: Implement HTML code for Schema Markup to optimize our website for Answer Engine Optimization (AEO). Assist in managing web updates and Conversion Optimization for better landing page performance.

Salesforce & Lead Management: Maintain Salesforce records and manage lead tracking systems to ensure a seamless transition from marketing engagement to the sales pipeline.

Analytics & Reporting: Utilize Google Analytics to monitor traffic and engagement trends and performance.

Sales Enablement & Presentations: Design high-impact PowerPoint (PPT) decks for sales and executive leadership, integrating complex data sets into clear, "Sales-Ready" formats.

Technical & Professional Requirements

Creative: Mastery of Canva and modern AI video creation/editing suites.

Web/SEO: Working knowledge of HTML specifically for Schema Markup and web content management.

CRM/Data: Strong experience in Salesforce and end-to-end lead tracking workflows.

Performance: Proficiency in Google Analytics for data-driven decision-making.

Production: Expertise in PowerPoint and experience in webinar and event management platforms.

Logistics: Experience in vendor management for swag production and event logistics.

2–4 years of experience in B2B marketing (Cybersecurity or high-tech preferred).

A "Swiss Army Knife" mentality — able to pivot from technical SEO to creative design or event logistics in a single day.

Highly organized with the ability to manage a diverse "MarTech" stack in a high-velocity, agentic environment.

Benefits

$100,000 Salary

Peer training and mentoring with upward mobility

Health, Dental and Vision plans available first of the month and other benefits available from day 1

Unlimited Flex Time Off

401(k) plan

Gym reimbursement

Employee Assistance Program

Life and Voluntary Life Insurance programs

Culture that is flat enough for you to have a "seat at the table" but layered enough to provide mentoring and support

Work environment where security is considered a "team sport" – we work together to identify and stop cyber attacks

Proficio is an EOE Employer

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