Direct-Response Copywriter

ABOUT US
AI Acquisition is a $50M+ ARR education business teaching entrepreneurs how to build AI-powered service businesses. ~3,000 active clients across three program tiers. Backed by some of the best operators in the coaching and performance-marketing space. Remote, scaling fast, and extremely execution-heavy.

THE WORK
You’ll write the ads for a $50M ARR AI-education business running multiple active funnels, with more launching. This is not a content role. This is not a brand voice role. This is a direct-response copywriting seat inside a performance-marketing machine where ads go live fast and results are measured in days.
You are not here to write clever copy that wins awards. You are here to write ads that stop the scroll, build desire, handle objections, and make people click.
This role sits alongside our Head of Media / Creative Director and our creative strategy team. They will supply the angles, hooks, and strategic direction. You will own turning those into finished ad copy that ships.
Your output:
•     Facebook and Instagram video ad scripts (hooks, body, CTA)
•     Static ad copy (headline, body, CTA)
•     UGC-style scripts for on-camera talent
•     Short-form ad variants and angle iterations
•     Landing page and funnel copy support as needed
If you need two weeks to write one ad, this is not your role. If you can read a brief, understand the buyer, and ship five ad scripts by end of day — keep reading.
Requirements
HOW WE WORK Volume + iteration > one “perfect” ad
Hooks are the job. Body copy follows. CTA closes. In that order, every time.
Direct-response cadence: brief → write → ship → test → iterate
Speed matters. We run —100+ ads per week. Slow writers block the machine.
Small senior team. Direct line to operators. Zero bureaucracy.
THE STATE YOU’RE WALKING INTO Multiple active offers with paid traffic already running
Mid-to-high six figures per month in ad spend
Head of Media, creative strategists, and an editor team already in place
Internal AI tooling already used across the business
Large volume of test data, customer research, and offer feedback to write from
This is not a role where you sit around waiting for a brief. There is a machine running. Your job is to feed it sharp copy.

WHAT WE’RE LOOKING FOR
Must-have:
3+ years writing performance ads — Facebook and Instagram ads specifically, not emails, blogs, or organic content
A portfolio of real ads you personally wrote that actually ran in a paid account
You understand hooks, mechanisms, objections, proof, and buyer psychology at a deep level
You have experience in info-product, coaching, online education, agency-services, or ecommerce — categories with real buyer resistance
You write fast. You can produce multiple complete ad scripts in a single working session.
You are highly fluent in English — native or near-native level
You can take an angle brief and execute it without needing the concept explained three times
Strong signals:
Your portfolio shows hooks that would actually stop a scroll — not headlines that would open a brochure
You have written UGC-style scripts, talking-head scripts, B-roll voiceover scripts, and static ad copy
You have worked on high-ticket offers ($1K+) where the ad has to do serious persuasion work before the click
You use AI to produce faster — variations, research, angle exploration — but your final copy has your commercial instinct on it, not GPT’s
You have swipe files, inspiration sources, and a real research process — not just “I read the brief and start writing”
People who’ve worked with you describe you as fast, reliable, and commercially sharp
WE’RE NOT THE RIGHT FIT FOR Email copywriters or content writers with no paid ad creative experience
People whose portfolio is primarily organic social, newsletters, or SEO content
Brand copywriters with no direct-response or performance marketing orientation
Writers who produce one polished ad per week — this machine needs volume
Anyone who cannot show ads they personally wrote that ran in a paid account
Designers or editors with no standalone writing ability
WHAT YOU’LL ACTUALLY DO Write complete Facebook and Instagram ad scripts from creative briefs — hook, body, CTA
Produce multiple angle variations per brief for testing
Write UGC scripts for on-camera talent, formatted for easy delivery
Write static ad copy (headlines, primary text, CTAs) across formats
Iterate quickly on underperforming copy based on performance data
Collaborate with the creative strategy team so your copy executes the intended angle cleanly
Review your own output against the funnel it feeds — landing page, VSL, application — so the copy is consistent
Benefits
COMP & BENEFITS $120K – $180K total comp
Base + performance bonus, geography-adjusted

Strong senior-level compensation, geography-adjusted
Fully remote
High-volume testing environment with real spend behind your work
Direct access to operators, offers, performance feedback, and customer data
Massive upside if you become truly irreplaceable
HOW TO APPLY Step 1 — Portfolio (required)
Share 3 Facebook or Instagram ads you personally wrote that ran in a paid account. For each one tell us the brand and offer type, what the hook was trying to do, and any performance data you have (CTR, CPA, ROAS, revenue). Links to live ads, screenshots, or a Google Doc are all fine.
Email-only portfolios will not be considered.
Step 2 — Write 5 ads for us
Review our funnel at https://www.aiacquisitionmethod.com/apply?utm_source=main . Write one complete ad (hook, body, CTA) for each of 5 different angles you’d test. For each ad include:
The full written ad copy as it would appear in the feed
The angle in one sentence — what belief or pain point is this attacking?
Where you got the inspiration — competitor research, customer language, the funnel itself, or something else
Why this angle should work for this specific audience
What format you’d run it in (UGC, static, talking head, B-roll voiceover, etc.)
Submit as a Google Doc within 48 hours. Please note that working with incomplete information is part of the job.