Influencer Marketing Specialist Job at Net2Source (N2S) in Los Angeles

Our client is looking for a Senior Specialist for Social Media, Influencers, and Paid Media – Americas who can contribute and act as a single subject matter expert (SME) for social, influencer, and paid digital media across the U.S. and Latin America. The role drives culturally relevant, high-performing programs that bring our brand, technology, and storytelling to life across entertainment, technology, and culture.
Job Title: Social Media, Influencer Marketing, and Paid Digital Media Specialist
Location: Los Angeles(Burbank), CA or San Francisco, CA (hybrid - remote 3 days/week, office 1-2 days/week)
Duration: 12 months with possible extension
Pay Range: $50-57/hr on W2
Travel: Up to 25% travel, including travel within the U.S. and Latin America
***Note: Looking for candidates working within entertainment, technology, media, or culture-driven brands and environment***
Role Overview
Join the leader in entertainment innovation and help us design the future. Here science meets art, and high tech means more than computer code. As a member of our team, you’ll see and hear the results of your work everywhere, from movie theaters to smartphones. We continue to revolutionize how people create, deliver, and enjoy entertainment worldwide. The Marketing department creates passion and relevance for the "Difference" driving sell-in and sell-thru of our enabled devices, services, content, and experiences across multiple constituents – partners, creators, consumers, and developers.
Our Social & Influencer Marketing Team inserts the brand into culture through inspiring content, platform conversations, and third-party creators — extending reach, building credibility, and driving engagement at scale.
The Senior Specialist, Social Media, Influencers, and Paid Media – Americas is an individual contributor and the single subject matter expert (SME) for social, influencer, and paid digital media across the U.S. and Latin America. The role drives culturally relevant, high-performing programs that bring our brand, technology, and storytelling to life across entertainment, technology, and culture.
Core responsibilities include localizing and executing global social, influencer & paid media strategies, and content; serving as the voice across social platforms; developing and driving region-specific social, influencer & paid media programs; and identifying and executing region-specific opportunities to deepen engagement, expand reach, and deliver measurable impact across B2B and B2C audiences.
This role operates in a matrixed environment, collaborating closely with U.S. and LATAM Marketing, Global Social & Digital, Creative, PR, agency partners, and external partners to ensure activations are well-planned, expertly executed, and continuously optimized.
Fluency in English and Spanish is required (with Portuguese fluency a nice to have) to support U.S. and LATAM markets..
Key Responsibilities
Influencer & Creator Marketing
Act as regional SME for influencer and creator marketing across the U.S. and LATAM.
Develop influencer marketing strategy in support of regional marketing goals.
Drive and manage planning and execution of creator and influencer partnerships, either directly or with agency support, including identifying, vetting, briefing, and managing relationships aligned with our brand values and audience priorities.
Oversee influencer content development, timelines, approvals, and delivery to ensure creative excellence, brand alignment, and contractual compliance.
Maintain organized log of past and potential future creator/influencer engagements to support the development of a foundational influencer database
Track influencer performance and synthesize insights to inform future creator strategies and long-term partnerships.
Paid Media Activation
Serve as the regional SME for paid social and digital media in support of Americas marketing initiatives and global campaigns executed in region.
Manage, execute, and optimize paid media plans in US & LATAM, buying the media directly or working with an agency B2C and B2B programs.
Manage budget pacing, creative testing, targeting, and performance monitoring across paid channels.
Translate campaign insights into actionable recommendations for creative, audience, and media optimization.
Skills:
Serve as the regional SME for social media across U.S. and LATAM, providing guidance, best practices, and oversight to ensure consistent, high-quality execution.
Manage LATAM and US-specific regional content calendars, publishing workflows, approvals, and quality control in partnership with internal teams & external agencies.
Execute campaign-based social media programs across priority platforms including YouTube, Instagram, TikTok, Facebook, X, and LinkedIn aligned with Americas regional priorities, Global campaigns & global strategy.
Localize global content for regional relevance, ensuring cultural nuance, platform best practices, and consistent brand voice across English, Spanish, and Portuguese-language channels.
Lead the capture, creation, and posting of social content from Americas-specific marketing events, including real-time coverage, behind-the-scenes moments, and partner activations.
Support daily publishing tasks: scheduling and publishing content across platforms (Instagram, X, TikTok, LinkedIn, YouTube) using Sprout or native tools
Assist with caption input, link generation, quality control, & final checks pre-publishing
Ensure all posts meet platform specs, brand voice, and accessibility standard
Monitor platform trends, cultural moments, and entertainment tentpoles to inform proactive planning and reactive content opportunities.
Community Management
Serve as the day-to-day voice across social platforms, engaging authentically with our community through comments, DMs, and conversations. From responding to fans to identifying trending moments worth joining, you'll help ensure our social presence feels as dynamic and connected as the experiences we enable. Additionally, the position will work with the local agencies to ensure CM is optimized and in one tone/voice.
Analytics, Reporting & Optimization
Track and analyze performance across organic social, influencer, and paid media programs using platform-native tools and reporting dashboards.
Manage reporting of fan engagement, social listening sentiment, and content performance by category using Sprout and native platform tools
Compile performance recaps, insights, & learnings for regional & global stakeholders.
Apply data-driven learnings to refine content, targeting, & activation approach.
Assist in preparing decks, campaign recaps, and real-time stakeholder updates
Fulfill internal requests such as Box uploads, asset pulls, and Slack inbox triage
Cross-Functional & Partner Collaboration
Act as both an internal and partner-facing expert, representing our social, influencer, and paid media point of view.
Participate in marketing planning meetings with strategic partners, bringing best practices, platform insights, and innovative, creative activation ideas to the table.
Partner closely with Americas Marketing, Global Social & Digital, Creative, PR, CRM, Partnerships, and agency teams to ensure integrated, on-time execution.
Support regional launches, tentpole moments, and partner activations across entertainment, technology, and culture-driven initiatives.
Serve as the primary point of contact for social, influencer, and paid media execution within the Americas region.
Education:
Qualifications
4–6+ yrs. experience in influencer marketing, social media marketing, and paid digital media, preferably with entertainment, technology, media, or culture-driven brands.
Demonstrated experience serving as a subject matter expert or regional lead for social and influencer marketing with a strong understanding of social platforms, creator ecosystems, and digital culture across the U.S. and Latin America.
Creative and pop-culture savvy, with proven examples of managing social and influencers programs for brands in an authentic way.
Proven success working independently creating and executing multi-platform social campaigns and influencer activations with YouTube and social media influencers at a regional or market level.
Working knowledge of paid social & digital media fundamentals, including targeting, creative testing, and performance optimization.
Experience creating static or video graphics using tools like Canva, Adobe Premiere Pro, and/or Adobe Photoshop for posts across social platforms.
Experience using social publishing, listening, and analytics tools (e.g., Sprout, Sprinklr, native platform tools).
Able to solve problems creatively and deliver results in a fast-paced environment.
Highly organized, with strong planning skills and meticulous attention to detail
Strong communicator with confidence engaging and collaborating with senior internal stakeholders and external partners
Fluency in English and Spanish (written and verbal) is required.
What Success Looks Like
The role is recognized as the single source of expertise for social, influencer, and paid digital media across U.S. and LATAM marketing teams.
Individual proves to be a trusted, proactive, and easy to work owner and driver of America’s social and influencer results aligned with marketing priorities and beats, bringing our stories, tech, & experiences to life.
Agencies are effectively guided to deliver high-quality, on-brand social and influencer activations that meet our regional objectives.
Social, influencer, and paid media programs are strategic, launch on time, support regional goals, and align with global strategy & guidelines.
Programs deliver increased consumer awareness, engagement, and positive sentiment among target audiences.
Content and campaigns resonate culturally with Americas audiences and reinforce our premium brand positioning.
Performance insights are clearly communicated and used to continuously optimize execution.

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In Summary: The Senior Specialist for Social Media, Influencers, and Paid Media – Americas is an individual contributor and the single subject matter expert (SME) for social, influencer, and paid digital media across the U.S. and Latin America . The role drives culturally relevant, high-performing programs that bring our brand, technology, and storytelling to life . Fluency in English and Spanish is required (with Portuguese fluency a nice to have)

En Español: Nuestro cliente está buscando un Especialista Senior para Social Media, Influencers y Paid Media Americas que pueda contribuir y actuar como un solo experto de temas (PYME) para medios sociales, influyentes y digitales pagados en los Estados Unidos y América Latina. El papel impulsa programas culturalmente relevantes y de alto rendimiento que traen a la vida nuestra marca, tecnología y narración de historias a través del entretenimiento, la tecnología y la cultura. Título de trabajo: Medios sociales, marketing de influenciadores y especialistas en medios digitales pagos Ubicación: Los ÁngelesBurbank), CA o San Francisco, CA (hybrido - escucha remota 3 días/semana, 1-2 días/semaña) Duración: 12 meses con posible extensión PayRange: $50-57/hr en W2 Travel: Hasta 25% viajes, incluidos viajes dentro de EE.UU. y Latinoamérica *** Nota: Al buscar resultados de trabajo en el ámbito del arte, el código de entretenimientos, el Marketing de Influencia y la innovación digital Lugar: Burbank , CA o SAN FRANCISCO. El departamento de Marketing crea pasión y relevancia para la "diferencia" que impulsa las ventas y venta a través de nuestros dispositivos, servicios, contenido y experiencias habilitados en múltiples componentes socios, creadores, consumidores y desarrolladores. Nuestro equipo de marketing social e influyente inserta la marca en la cultura mediante contenidos inspiradores, conversaciones de plataformas y creadores externos ampliando su alcance, construyendo credibilidad y impulsando el compromiso a escala. y LATAM Marketing, Global Social & Digital, Creative, PR, socios de agencias y socios externos para garantizar que las activaciones sean bien planificadas, ejecutadas con experiencia y optimizadas continuamente. Se requiere fluidez en inglés y español (con un buen dominio del portugués) para apoyar los mercados estadounidenses y lATAM.. y LATAM. Desarrollar una estrategia de marketing influyente para apoyar los objetivos regionales del marketing. Conducir y gestionar la planificación y ejecución de las asociaciones de creadores e influencers, ya sea directamente o con el apoyo de la agencia, incluyendo identificar, evaluar, informar y administrar relaciones alineadas con nuestros valores de marca y prioridades de audiencia. Supervisar el desarrollo de contenido influencer, cronogramas, aprobaciones y entrega para garantizar la excelencia creativa, alineación de la marca y cumplimiento contractual. Mantener un registro organizado de actuaciones anteriores y potenciales futuras de creador/influenciador para respaldar el desarrollos de una base de datos fundacional de influyentes Rastrear el rendimiento de los influenciadores y sintetizar conocimientos para informar sobre estrategias de creativos futuros y socios a largo plazo. Y LATAM, proporcionando orientación, mejores prácticas y supervisión para garantizar una ejecución consistente y de alta calidad. Gestionar los calendarios de contenido regional específicos de LATAm y Estados Unidos, publicando flujos de trabajo, aprobaciones y control de calidad en asociación con equipos internos y agencias externas. Ejecutir programas de redes sociales basados en campañas a través de plataformas prioritarias como YouTube, Instagram, TikTok, Facebook, X y LinkedIn alineadas con las prioridades regionales de América, Campañas globales y estrategia global. Localizar el contenido mundial por relevancia regional, asegurando matices culturales, las mejores prácticas de la plataforma y voz de marca coherentes en canales de inglés, español y portugués. Dirigir la captura, creación y publicación de contenidos de marketing social desde eventos específicos de las Américas, incluida la cobertura en tiempo real, las escenas detrás del escenario y la generación de conversaciones asociadas. Asistir a las tareas diarias: planificación de entretenimiento y publicaciones comunitarias (comentros y mensajes de texto) mediante medios de comunicación automática, gestión de todas las oportunidades de acceso a las marcas sociales, servicios de intercambio de mensajería de imagen e imágenes, redes sociales, etc. Desde responder a los fans hasta identificar momentos de tendencia que valgan la pena unirse, ayudarás a garantizar que nuestra presencia social se sienta tan dinámica y conectada como las experiencias que permitimos. Además, la posición trabajará con las agencias locales para garantizar que el CM sea optimizado y en un tono / voz. Análisis, Reporting & Optimization rastrear y analizar el rendimiento a través de programas sociales orgánicos, influencers y medios pagados utilizando herramientas nativas de plataforma y paneles de informes. Gestionar los reportes del compromiso de fans, sentimiento de escucha social y desempeño de contenido por categoría usando Sprout y herramienta de plataforma nativa Compilar resúmenes de rendimiento, conocimientos y aprendizajes para partes interesadas regionales y globales. Aplicar aprendizajes basados en datos para refinar contenidos, orientación y enfoque de activación. Ayudar en la preparación de campañas, recaps de influenciadores y actualizaciones en tiempo real de las solicitudes internas de los stakeholders tales como cargas de caja, activos y triaje en cajas Los socios creativos e integración inter-funcionales se encuentran dentro de una estrategia de colaboración como socio ejecutor interno y experto, representando las prácticas sociales y la implementación de las plataformas digitales. experiencia en marketing de influencers, social media marketing y medios digitales pagados, preferiblemente con entretenimiento, tecnología, medios o marcas orientadas a la cultura. Experiencia en la creación de gráficos estáticos o vídeos utilizando herramientas como Canva, Adobe Premiere Pro y/o Adobe Photoshop para publicaciones en plataformas sociales. Experiencia trabajando independientemente creando y ejecutando campañas sociales multi-plataforma y activaciones de influencers con YouTube e influenciadores de redes sociales a nivel regional o de mercado. Conocimiento laboral de los fundamentos de medios sociales y digitales pagados, incluidos el objetivo, las pruebas creativas y la optimización del rendimiento. Las agencias se guían eficazmente para ofrecer actividades sociales e influyentes de alta calidad que cumplan con nuestros objetivos regionales. Los programas de medios sociales, influencers y pagados son estratégicos, lanzados a tiempo, respaldan los metas regionales y se alinean con la estrategia global y las pautas.