Public Relations Account Manager

A Chair 6 Collective Account Manager is responsible for managing a portfolio of four to six (4–6) clients. Focusing on earned media and campaigns that build buzz, align with strategic goals and drive results. An ideal PR Account Manager understands the elements of a good story while honoring KPI and planning. In addition, an ideal PR Account Manager will serve our brand partners and media relationships with attention, craft, and energy.

PR Account Managers who thrive at Chair 6 Collective will ask challenging questions, they'll build thought-provoking briefs, and they'll measure results in a quantitative way. They will understand that context matters, too. Our people have an affinity for brands, relationships with media and influencers, intimacy with sales reps and willingness—or, better yet, competency—with trade tools and software. They are familiar with AP Style, have a point of view on press release distribution tactics and understand why third-party validation sways purchase intent and brand loyalty.

Lastly, PR Account Managers at Chair 6 Collective enjoy the hustle of hosting media, the lifestyle of a mountain town, the challenge of a burgeoning agency, and the growth opportunities posed by our storytelling shop’s momentum.

Here’s how Chair 6 can look (day-to-day responsibilities):

Account management with a portfolio of PR partners, including weekly status calls and real-time PR wins to your clients’ point of contact

Provide strategic counsel to clients to align their earned media with brand goals, PR pitches with marketing campaigns; we need to celebrate wins together based on fluency

Create and distribute company announcements and information to the media

Write press releases in a quality and timely manner and then distribute in a strategic way

Build and nurture lasting relationships with existing and new clients

Build and nurture win-win relationships with key media contacts

Host media, take the story to writers, speak with influencers and connect with journalists and other members of the press

Execute the PR plan

Provide innovative and creative ideas to clients

Brief clients and update them on PR activity

Analyze PR coverage, create monthly PR reports and providing narrative to the numbers

Be a positive addition, in your own way, to the Chair 6 culture

Key Responsibilities

Daily point of contact with key media contacts

Daily point of contact with clients

Develop industry, sector and product focused PR campaigns

Manage the needs of the client and their accounts

Contribute to daily internal meetings and weekly client status updates

Keep abreast of current PR trends and tools

Build client relationships and maintain a network of media contacts including journalists, editors and influencers

Spearhead both traditional PR and social media projects

“Story mine” for new angles, stories and pitches to propel our clients’ profile, products and services

Fulfill the client’s key performance indicators and growing accounts

Add to new business development in three core products—earned, owned and paid media

Manage a high level of client interaction

Manage and mentor junior members of staff

Key Skills

Display of productive communication skills—written, verbal and presentation

Emotional intelligence and interpersonal expertise

A passion for the media and storytelling

Intimacy with storytelling venues and mediums

Conviction and passion

Creative flair for strategic thinking and execution

Entrepreneurial and commercially aware

Solid industry knowledge and experience in building influential networks

Good project management and time management skills

Service focused and empathetic to others

Qualifications

At least two (2) years of PR, storytelling or marketing experience

Experience of directing business to business (B2B) or business to consumer (B2C) PR accounts

Agency or brand experience is preferred

Evidence of copywriting, marketing and report writing, social media, event management and client liaison skills

Strong communication with excellent presentation and data analysis capabilities

Aptitude to build a network

Industry knowledge and contacts is beneficial

Company Description
Chair 6 Collective is a PR and storytelling agency growing off of Main Street in Aspen, Colorado. We believe in good storytelling's ability to build brands, engage audiences, and drive success. Our team thrives on creating meaningful connections, delivering impactful results, and crafting memorable experiences. With decades of experience in editorial, public relations, and marketing, we combine strategic vision with effective execution to offer creative solutions. Our approach is guided by our passion for meaningful storytelling and dedication to serving clients’ audiences through impactful campaigns.

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