Marketing Manager

Winterwood, Inc. is seeking a highly organized and strategic Marketing Manager to lead marketing operations, branding initiatives, and portfolio-wide campaign execution across our communities. This role partners closely with operational leadership to drive occupancy, strengthen brand presence, and ensure consistent execution of marketing strategies across properties.

Travel in this role is expected to be daily within the portfolio.

Position Details

Job Type: Full-time (37.5 hours per week)

Work Schedule: Monday through Friday, 8:30 a.m. to 5:00 p.m. Some weekends are required.

Salary: $75K a year

What We Offer

401(k) plan and matching

Health, dental, vision, life and disability insurance

Paid time off (vacation, sick leave, and holiday pay)

Referral program

Opportunities for professional growth and advancement

What You’ll Do

Lead planning and execution of marketing strategies across the company and portfolio of properties.

Coordinate recurring marketing and branding meetings with operational teams.

Develop and maintain marketing calendars, project trackers, and workflow systems.

Manage marketing projects from concept to completion, including timelines, budgets, vendors, and deliverables.

Oversee content creation and distribution across digital and traditional platforms (social media, email, print, websites, and advertising).

Manage online presence, including websites, social media, ILS listings, and reputation management platforms.

Monitor and report on online reviews and customer feedback, providing insights and recommendations to leadership.

Evaluate advertising performance, ROI, and lead generation results; recommend strategic adjustments.

Establish and track marketing performance metrics and prepare regular reporting for leadership.

Support Annual Training Committee by developing marketing materials and presentations.

Manage vendor relationships including designers, photographers, advertising partners, and web providers.

Evaluate vendor performance and recommend improvements or replacements as needed.

May oversee marketing support staff or contracted resources as assigned.

Perform additional duties and special projects as assigned by leadership.

What We’re Looking For

Bachelor’s degree preferred in Marketing, Communications, Business Administration, or related field

5+ years of marketing, project management, property management, or related leadership experience

Multifamily housing, affordable housing, real estate, hospitality, or property management experience required

Proven experience managing multiple campaigns, deadlines, and priorities in a fast-paced environment

Experience in brand management, digital marketing, and reputation management

Strong understanding of social media, websites, ILS platforms, email marketing, and analytics tools

Experience analyzing marketing performance, ROI, and lead conversion data

Proficiency with Microsoft Office, Google Workspace, Canva, Adobe Creative Suite, CRM systems, and property management software

Strong leadership, communication, organization, and problem-solving skills

Experience with lease-ups, resident engagement, and reputation management platforms preferred

Ability to work independently and collaboratively with leadership and site teams

Why Join Us
You’ll play a key role in shaping the marketing strategy and brand presence across a growing portfolio of communities, working alongside a collaborative leadership team focused on results and continuous improvement.

If you are interested in this exciting opportunity, we encourage you to apply today!

Winterwood, Inc. is a growing family-owned property management company with over 40 years of experience in the industry. We achieve our mission and vision of Our People, First by living out our values each and every day with customer service.

Winterwood, Inc. is proud to be an Equal Opportunity Employer
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