Program Manager - Digital Marketing Ops

Program Manager - Digital Marketing Ops Work Location Jersey City, NJ (Onsite)
Job Description:
15 years of experience in digital marketing processes
Manage the implementation, execution, tracking, measurement, and monitoring of marketing campaigns
Automation within marketing services to reduce cost, identify optimization, and streamline business processes
Experience with DWBI tools in the areas of digital dashboards, data mining, and reporting projects
Experience in enterprise marketing management tools like SFMC, Marketo, Digital Asset Management, Google Analytics, Gamma, Adobe Campaigns, and Adobe Analytics
Experience front ending and setting up campaign related processes
Build marketing services capabilities
Job Responsibilities
Program manage to deliver Adobe Experience Manager Sites and Assets capabilities globally. Experience in delivering Adobe Campaigns, Marketo, SFMC campaigns
Experience in Adobe platform well to estimate and plan projects
Knowledge of scrum framework
Lead all aspects of project planning, documentation, development of success criteria, outcomes measurement, and the successful handoff of projects through effective communication
Prepare budget and resource plans
Ability to manage senior client stakeholders and develop new relationships for account mining
Guide teams to develop technology assets accelerators to drive delivery efficiency
Coordinate the use of appropriate tools and techniques to guarantee the progress of the project and changes to the scope and schedule
Attract talent and build strong technology implementation teams
Excellent communication, team management, and interpersonal skills
Identify and communicate with the customer for any new business opportunities
Responsible for automating operational activities, adopting lean methodologies, and performance optimization