Senior Designer, Brand Experience

Senior Designer, Brand Experience

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.
The Opportunity
Join us at Abbott Diabetes Care (ADC) in our mission to help individuals with diabetes lead active, fulfilling lives. We're focused on helping people manage their health more effectively and comfortably, with life-changing products that provide accurate data to drive better-informed decisions.
As Senior Designer, Brand Experience, you will help shape how Abbott Diabetes Care's brand comes to life across our connected ecosystem spanning biowearable devices, mobile, digital platforms, product packaging, and service touchpoints used by millions globally.
You will operate at the intersection of brand, product, and service design, translating brand strategy into meaningful visual and experiential expression across our product ecosystem. This is a senior role that combines strategic thinking with hands-on creative leadership. You will shape design direction, evolve our living brand system, and partner closely with marketing, product, engineering, and design teams to deliver cohesive experiences that make complex health information clear, human, and actionable.
This role is remote, with regular travel to Alameda, CA for team collaboration, workshops, and leadership alignment.
What you'll do
Lead, build and evolve our brand system
Translate brand strategy into compelling visual and verbal expression across our product and service experiences.
Define and evolve brand experience for our products, ensuring visual and verbal expression is cohesive across our digital and physical surfaces.
Develop and extend ADC's living brand system, including iconography, illustration, motion, photography, patterns, packaging, design tokens, and component libraries.
Create scalable guidelines, frameworks, and design resources that enable consistent, high-quality brand expression across products and teams.
Ensure the brand system remains flexible, expressive, and adaptable as our product ecosystem grows.
Shape Brand Experience across all product touchpoints
Design and guide creative execution across key surfaces, including product UI, packaging, websites, and service journeys, ensuring the brand is expressed cohesively across both physical and digital touchpoints.
Partner closely with product design, engineering, marketing, and customer experience teams to ensure brand and product experiences feel unified and intentional.
Elevate craft and influence
Lead high-impact design initiatives from concept through execution, ensuring strong visual craft and thoughtful storytelling.
Provide creative leadership through hands-on design, critique, and collaboration, raising the bar for visual quality and brand expression.
Work with internal teams and external partners to deliver work that aligns with user needs, brand strategy, and business goals
Required Qualifications
Bachelor's or Master's degree in Graphic Design, Visual Communication, Product Design, or a related field
6+ years of professional experience in graphic design, brand design, product design, or creative direction roles
Preferred Qualifications
Portfolio demonstrating strong visual and verbal thinking, bold creative ideas, and measurable impact across product and brand experiences
Experience shaping brand expression for digital products
Expertise translating brand systems into product experiences, ensuring consistency across end-to-end experience
Strong visual design craft, including typography, motion, layout, and interaction design
Experience developing or evolving design systems, component libraries, and brand toolkits
Experience designing packaging or physical product touchpoints
Fluency in Figma and Adobe Creative Suite
Exceptional communication and storytelling skills, able to align cross-functional teams around creative vision
Ability to synthesize insights from patients, providers, and internal teams to inform design decisions
Strategic thinking and business awareness, connecting creative work to product and organizational goals
Experience in healthcare, health technology, or regulated industries is a strong plus