Creative Marketing Manager. Freelancer

You must be authorized to work in the United States to be considered for this role. This is a 6 month contract position based in New York and is a full time temporary hybrid role.

Rate: $40 per hour

Bold. British. Creative: that’s BBC Studios. Combining the strengths of the UK’s most awarded production company with a world class distributor, we fund, create, distribute and commercialize world class content for the BBC and other UK and international companies. Our aim is to inspire audiences around the globe with quality content that informs, educates and entertains and to strengthen the BBC, our partners and wider industry both creatively and financially.

About BBC Learning Hub
Launched in July 2025, the BBC Learning Hub is a new educational website for U.S. and international teachers, students, and families. Featuring thousands of BBC video clips, ready to use mini lessons, printables, daily challenges, and more, the Hub supports K–12 learning through trusted, world class storytelling.

Job Purpose
The Creative Marketing Manager will lead day-to-day marketing for the BBC Learning Hub, developing and executing campaigns that grow our audience and engage educators, students, and partners. This highly collaborative role requires strong digital marketing skills, creative storytelling and experience managing both organic and paid media campaigns.

The ideal candidate is equal parts strategist and hands on marketer, ready to make an immediate impact in building our community.

Key Duties and Responsibilities

Plan and execute marketing campaigns across social media, email and digital advertising (Google, programmatic, paid social).

Manage social media presence and create engaging, shareable content tailored to teachers, parents and students. Track performance and optimise campaigns for engagement, reach and conversions.

Manage audience email lists and create compelling newsletters that highlight new resources and drive traffic to the hub. Oversee list segmentation, A/B testing and campaign performance.

Contribute to editorial strategy, managing freelance writers and content creators.

Write and edit blogs, teaching resources and marketing copy that align with our brand voice.

Collaborate with the content team to integrate marketing priorities with educational storytelling.

Work closely with BBC Learning Hub leadership and partners to ensure marketing campaigns support broader strategic goals.

Coordinate cross functional projects with content, product and design teams.

Benefits

A flexible 35 hour working week with 26 days annual leave (plus bank holidays) and the option to buy an extra five days.

Defined pension (up to 10% employer contributions).

Caring and parenting support, 24 7 remote GP access, life assurance and accident benefit.

BBC Studios is a world leader in operating sustainably both on and off screen. Find out more about BBC Group’s science based Net Zero targets.

Career development in a values led purpose driven culture.

Benefits may vary if you are joining on an FTC basis.

Diversity and Inclusion
We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.

We are a disability confident employer. If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email and we’d be happy to discuss: reasonable.adjustments@bbc.co.uk

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