Digital Strategist – Modea

The Digital Strategist at Modea is a high‑impact consultant responsible for leading digital product strategy initiatives for our healthcare clients, ranging from regional systems to large academic medical centers. This individual acts as the bridge between complex client needs and actionable product visions, utilizing deep research, collaborative workshops, and data‑driven insights to guide C‑level executives through the digital transformation of the patient experience.

We are looking for a master of organizational dynamics who can navigate complex stakeholder environments to build genuine consensus and alignment. Simultaneously, this person must be a student of the market, constantly scanning the horizon for trends in healthcare and technology to bring fresh, actionable ideas to our customers.

Responsibilities

Lead and conduct qualitative and quantitative research initiatives, including stakeholder interviews and user surveys, to uncover organizational goals and user needs.

Own the evaluation of the competitive landscape, identifying market gaps and opportunities for differentiation.

Design and execute collaborative workshops and deep‑dive sessions that balance empathy for user needs with the hard data required for executive decision‑making.

Serve as the primary architect and owner of the strategic narrative from discovery through final recommendation, maintaining rigor, quality, and communication of the final vision and deliverables.

Integrate technical and design inputs (SEO/geo, data analysis, content, architecture, UX) into a single, coherent digital transformation strategy and roadmap.

Author the final strategy report, synthesizing all findings into an actionable narrative.

Develop and deliver high‑stakes presentations to C‑level stakeholders, articulating the “why” behind the product vision with confidence and clarity.

Translate complex research into succinct, “smart” messaging and actionable product roadmaps that drive large‑scale digital transformations.

Collaborate with specialized experts across SEO, content strategy, technical architecture, and UX design to integrate domain insights into the overall customer web product strategy.

Adopt and advance Modea’s existing strategy approach while proactively identifying opportunities to augment the practice with new methodologies and consulting standards.

Qualifications

8+ years of management or technology consulting in a client‑facing setting, with a track record of applying structured problem‑solving and strategic frameworks to complex challenges.

Proven experience interfacing directly with and influencing C‑level executives and senior leadership teams.

Designed and led at least three high‑stakes strategy workshops (e.g., visioning sessions, design sprints, or discovery workshops) and managed 10+ cross‑functional stakeholders toward actionable outcomes.

Background in a client‑facing agency or consulting firm preferred.

Experience with large‑scale digital products or enterprise‑level web platforms.

Ability to travel 15–25 % of the time to customer sites for workshops, focus groups, and executive presentations.

Preferred: Healthcare domain knowledge, but able to quickly learn complex industries and regulatory environments.

Organizational diplomacy, research & synthesis, executive presence, and strategic integration skills.

Work Environment
Modeans may work at any location in Virginia, Tennessee, or North Carolina unless otherwise required by job responsibilities. Modern offices are available in Blacksburg, VA, featuring an indoor space with moderate temperatures and noise levels. Employees can choose a fully‑office, fully‑remote, or hybrid experience and will receive tools to work from home or the office.

Physical Demands
Must be able to remain in a stationary position during the workday, operate a computer continuously, and converse with clients and coworkers both in person and via computer. Occasional transport of items up to 10 lbs to and from the office may be required.

We aspire to be an inclusive employer, providing fair opportunities to people from diverse backgrounds. You must be legally authorized to work in the United States for this position. Modea participates in the E‑Verify program. Modea is an equal‑opportunity employer and does not discriminate on the basis of race, color, religion, national origin, gender, gender identity, gender expression, sexual orientation, veteran status, disability, age, or other legally protected status.

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