Assistant Account Executive / Account Executive, Consumer Lifestyle PR

Location:

Los Angeles, CA (Hybrid)

FINN Partners is seeking a culturally connected, digitally savvy Account Executive or Assistant Account Executive to join our Los Angeles team. This role sits at the intersection of traditional public relations and influencer marketing, supporting integrated campaigns for entertainment, lifestyle, consumer, and brand clients. The ideal candidate is equal parts media relations strategist and influencer marketer — someone who understands earned media, creator culture, social trends, and how storytelling translates across platforms. You’re organized, proactive, collaborative, and excited to help execute campaigns that generate conversation both online and offline.

What You’ll Do

Support day-to-day execution of integrated PR and influencer campaigns

Build and maintain media and creator relationships across lifestyle, entertainment, culture, beauty, fashion, and consumer spaces

Research, identify, and vet influencers, creators, tastemakers, and emerging talent for campaigns and partnerships

Assist with influencer outreach, negotiations, gifting, contracts, tracking, and reporting

Draft press materials including media alerts, pitches, briefing docs, talking points, and recap reports

Monitor media coverage, social conversations, and creator content

Coordinate product mailers, events, launches, screenings, and influencer activations

Track campaign KPIs and help develop client-ready reporting and insights

Stay tapped into social trends, creator partnerships, platform updates, and pop culture moments

Support account teams with administrative and organizational tasks, timelines, status documents, and meeting notes

Participate in brainstorms and contribute creative campaign ideas rooted in culture and digital behavior

What We’re Looking For

1–3 years of experience in public relations, influencer marketing, talent relations, social media, or integrated communications

Agency experience preferred

Strong understanding of influencer and creator landscape across TikTok, Instagram, YouTube, and emerging platforms

Excellent written and verbal communication skills

Familiarity with media monitoring and influencer tools/platforms

Strong organizational skills and ability to manage multiple projects simultaneously

Passion for entertainment, pop culture, social trends, and digital storytelling

Comfortable working in a fast‑paced, collaborative agency environment

Existing media or creator relationships are a plus

Bonus Points If You Have

Experience working with lifestyle, beauty, fashion, hospitality, or consumer brands

Experience supporting events, media/influencer trips, or experiential activations

Basic understanding of paid influencer partnerships and creator usage rights

Strong pulse on Gen Z and culturally driven digital trends

Why FINN Partners
At FINN Partners, we believe in creating meaningful impact through bold ideas, collaboration, and culture‑first storytelling. Our team combines strategic communications expertise with modern marketing capabilities to help brands connect authentically with audiences across media, creators, and social platforms.

Anticipated Compensation:

$25/hr - $32/hr, commensurate with experience and location

To Apply
Please upload your resume and cover letter, as well as indicate your desired salary in US dollars. While we appreciate the interest of all candidates, we will only respond to those with whom we have a greater interest.

#J-18808-Ljbffr