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Digital Marketing Manager – Marketo Experience Required

ProPivotal · New York, NY, USA ·

Pay:
$65.00 per hour
Job type:
Full Time

An established asset management firm is seeking a Digital Marketing Manager to drive marketing campaigns across Latin America (LatAm) and Canada. In this role, you will collaborate with channel leads and specialists to execute marketing plans, enhance digital tactics across web, email, and social media, and leverage data for continuous improvement.

The position offers an estimated pay of $65.00 per hour, with a hybrid work arrangement in New York City.

Why This Job Is Awesome / Your Impact

Opportunity to work for a prominent asset management firm within an innovative marketing department

Play a key role in developing digital campaigns and engaging content to elevate brand presence

Use data insights to optimize marketing strategies and improve customer engagement

Contribute to a dynamic team that values creativity and adaptability

Hybrid work setup provides flexibility and work-life balance

Responsibilities

Collaborate with channel leads and internal teams to execute marketing initiatives

Coordinate with digital specialists to improve tactics across web, email, and social media channels

Develop segmented audiences and digital content formats to increase engagement

Manage updates to web pages and create nurture email journeys

Send event and webcast invitations, along with follow‑up communications

Identify process improvements and testing opportunities

Analyze data using Power BI to derive insights and recommend strategic changes

Maintain content profiles in Seismic and pilot new platform features

Credentials

Bachelor’s degree required

Required Experience and Skills

Minimum of 3 years of relevant digital marketing experience

Hands‑on experience with Marketo for campaign management and marketing automation

Exceptional written and verbal communication skills

Ability to adapt quickly, think creatively, and manage multiple projects

Familiarity with digital marketing tools such as Power BI and Seismic

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