Director of Product Marketing (SaaS)
Location: Hybrid (3 days onsite / 2 remote)
Compensation: $160,000–$175,000 base + bonus + equity
Benefits: Comprehensive benefits package
About the Role
A fast-growing technology company is seeking a Director of Product Marketing to build and lead its product marketing function from the ground up. This is a highly visible, strategic role where you will partner closely with leadership to shape go-to-market strategy, strengthen partner programs, and support growth across an established enterprise client base.
This opportunity is ideal for a leader who thrives in a build-stage environment and can bring both innovative thinking and hands-on execution to scale marketing programs and infrastructure.
Key Responsibilities
- Define and execute go-to-market strategies to support product growth and customer demand
- Lead, activate, and optimize partner marketing programs, including hyperscaler ecosystems (AWS, Azure, GCP)
- Drive implementation and effectiveness of marketing automation and analytics tools, including Salesforce and related platforms
- Collaborate cross-functionally with sales, product, and leadership to align messaging, positioning, and execution
- Identify opportunities to improve and scale current programs through new strategies, frameworks, and processes
- Develop clear, compelling messaging for enterprise audiences and strategic partners
- Present marketing strategies, performance insights, and recommendations to executive leadership and external stakeholders
- Establish the foundation for future team growth and build out the product marketing function over time
Qualifications
- 8–10+ years of experience in product marketing within a SaaS or technology environment
- Experience working with or supporting hyperscaler or partner marketing programs (AWS, Microsoft, Google Cloud preferred)
- Strong expertise in go-to-market strategy, product positioning, and program scaling
- Hands-on experience with marketing automation and analytics tools, ideally within the Salesforce ecosystem
- Ability to balance strategic leadership with tactical execution in a fast-paced environment
- Strong communication and presentation skills, with experience engaging senior leadership and external partners
- Innovative, solutions-oriented mindset with a track record of building and evolving marketing programs