Vice President, Digital Media Sales

The Vice President, Digital Media Sales will build and lead a revenue team to deliver on the brand integration opportunities within the EA College Football. The Vice President, Gaming Partnerships will build and lead a team dedicated to capturing revenue within the EA Sports College Football digital ecosystem. In this role, you will grow advertising, in‑game branding opportunities, and partnership revenue within the EA Sports College Football game by shaping go‑to‑market strategy, owning key client relationships, and translating brand goals into scalable in‑game activations. The ideal candidate brings deep expertise in digital media sales, strong client relationships, and a proven ability to lead consultative sales efforts in a fast‑paced, evolving digital landscape.
Essential Duties & Responsibilities

Revenue Optimization

Build and mentor a team to sell and deliver assets in the EA College Football Game
Own and manage the sales pipeline and execute contracts based on established rate cards, ensuring all brand integrations meet both revenue targets and institutional standards
Consistently deliver against revenue goals
High‑Stakes Relationship Management

Build long‑term, high‑value relationships with enterprise level advertisers, agencies, and strategic partners
Proactively manage account renewals and upsells by delivering exceptional service and demonstrable campaign results
Beyond the Field Innovation

Identify and develop creative in‑game branding opportunities within the EA College Sports video game ecosystem
In coordination with EA Sports, innovate and expand inventory opportunities within the game
Leverage market insights and analytics to build customized proposals that solve client challenges and drive ROI
Strategic Partnership and Retention

Lead the efforts necessary to ensure effective delivery and execution of the implementation of all assets through effective communication with all stakeholders
Stay at the forefront of digital trends, ad technologies, and measurement tools to position the company as a market leader
Minimum Qualifications

Bachelor’s degree in Marketing, Business, Communications, or a related field; or equivalent work experience
Minimum 10 years of progressive experience in digital media, gaming, or advertising sales, with a proven record of building teams and exceeding revenue targets
Must demonstrate experience building and maintaining relationships with key decision‑makers at brands and media agencies
Established relationships with key decision‑makers at brands and media agencies
Exceptional negotiation, presentation, and strategic planning skills
Proficiency with CRM tools and analytics platforms
Strong analytical mindset with the ability to translate data into actionable insights
Demonstrated leadership, collaboration, and mentorship capabilities
Benefits

Medical, Dental, Vision, Health Savings Account, Life Insurance, and Other Insurance Plans
Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave
20 Paid Holidays
401(k) + Match
Short/Long Term Disability
Leave benefits consistent with state and local laws, including the Colorado Health Families and Workplaces Act
Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race, color, sex, gender identity, sexual orientation, religious practices and observances, national origin, pregnancy, childbirth, or related medical conditions, status as a protected veteran or spouse/family member of a protected veteran, or disability.

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