Job Description
Summary
The Associate Creative Director, Art, partners with internal teams and clients on strategy, design, and execution of innovative pharmaceutical marketing initiatives. This individual understands client challenges and industry trends, participates in new business opportunities, drives the strategic direction of creative initiatives, and assembles large project teams that can conceptualize, produce, design, and deliver engaging creative solutions.
Job Duties
Creative Services
- Partner with internal core team members to develop and drive the strategic direction of client deliverables and new business initiatives
- Engage with client teams to understand their brand, key messages, and strategic objectives and to communicate a creative vision
- Understand therapeutic areas and target audiences of the products Synchrony supports
- Contract with and provide direction and oversight to external partners and freelance Creative personnel as needed
- Collaborate with internal and external stakeholders to establish project scopes and budgets
- Ensure adherence of assigned project teams to project timelines, scopes and budgets
- Conceptualize and brainstorm innovative brand experiences
- Review all materials associated with a project and provide feedback as needed regarding design, adherence to project specifications, audience appropriateness, and consistency with established creative strategy
- Provide project sign‑off, ensuring adherence with creative direction and QA process
- Present work, provide design rationale, and defend work in creative reviews or meetings with internal teams
- Present creative ideas and deliverables to clients and relay feedback to teams, taking care to interpret and communicate feedback in a way that results in meaningful updates to the project
- Participate in new business pitches, representing the vision for creative
- Recognize and identify staffing needs, develop strong relationships with freelancers and recruiters
- Keep current with trends in advertising, branding, design, digital technologies, and new media
- Ensure adherence to all internal and client processes
Leadership/Management
- Assist senior leadership with the design and implementation of corporate strategies and cross‑selling initiatives
- Monitor and manage assigned creative activities to ensure timely delivery of products and services, on strategy and within budget
- Lead, develop, and provide project‑specific oversight to assigned internal Creative team members
- Foster and develop collaboration among departments, internal groups, and individuals to ensure innovative and collaborative solutions to client needs
- Ensure team compliance with product style guidelines, client contracts, timelines, and budgets
Key Competencies
- A well‑defined sense of diplomacy, including solid negotiation, conflict resolution, and people management skills
- Ability to provide management direction and developmental support to direct reports in preparation for future positions; provide challenging and stretching assignments; push tasks down to empower others; share ownership and visibility
- Ability to oversee, manage, and support priorities and workflow to ensure high‑quality project execution according to project timelines and budgets