Marketing Manager - Foodservice & Convenience

Marketing Manager – Foodservice & Convenience
Marketing Manager – Foodservice & Convenience Job Description Job Alerts Link Posting Start Date: 5/26/26 Country: United States Job Location: Chicago, New York Job Family: Marketing Type of contract: Unlimited-term Working mode: Hybrid work Job Id: 53786

At Bel, we are not just a company—we are a company on a Mission, built on 160 years of bold innovation, family values, and a commitment to social purpose. With beloved brands like Babybel®, GoGo squeeZ®, The Laughing Cow®, and Boursin®, our snacking solutions bring more than joy; they want to serve as a force for good. Our U.S. Mission? To help close the critical 80% nutrition gap by making it easier for Americans to eat more fruits, veggies, and dairy as part of their daily lives.

The company has headquarters in Chicago and New York City and operates 4 manufacturing plants in Little Chute, WI; Brookings, SD; Traverse City, MI; and Nampa, ID.

Job Description Summary
“Out of Home” (foodservice and convenience channels) are strategic growth “big bets” for Bel in the United States, and this role carries the responsibility of creating and leveling-up our presence in these channels. You will build and execute a strategic growth plan, develop B2B and B2C marketing plans that support the growth, and execute best‑in‑class demand‑driving initiatives to elevate our performance and deliver against aggressive ambitions.

As the sole marketer responsible for these channels, you thrive in ambiguous and autonomous settings. You’re a self‑starter who can identify and address problems and opportunities. You’re comfortable trying new initiatives, knowing that not everything will work perfectly on the first try. You recognize that data availability can be scarce in these channels, but you’re comfortable operating in ambiguous, data‑scarce situations, and you turn the data that is available into command of the business, past and future. You have a track record of collaborating with and influencing cross‑functionals and senior leaders. You inspire trust, giving and receiving constructive feedback with a spirit of continuous improvement.

Essential Duties and Responsibilities

Strategic Analysis and Planning

Marketing Plan Development & Execution

Agency Management

Trade Show Management & Execution

Customer Partnership Marketing

Convenience Store Shopper Marketing

Qualifications and Competencies

Experience in the Foodservice ecosystem

Agile mindset

Willingness to teach and develop a growing organization

Strong communication, storytelling and collaboration skills

Analytical aptitude (preferably with competency in NPD SupplyTrack, Datassential, Technomic, Circana)

Position Requirements

Bachelor’s degree required; MBA preferred

5 years of relevant marketing experience, that includes at least 2 years of Foodservice/Convenience experience

5-10% travel, primarily for trade shows, customer engagement, and field immersion

Working Conditions
Work is performed largely in a hybrid office environment. Hours of work will generally be during regular business hours with at least 40 hours a week. At times there will be some variation in work hours due to special projects, deadlines and other concerns. Occasional travel may be required. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

Total Rewards

Base Salary: $150,000 - $160,000 (up to $170K for NY Metro area)

Bonus Opportunity: 23%

PTO and Medical, Dental and Vision Benefits from day one

401k Match

Hybrid work schedule in Chicago or NYC

Bel Brands is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, disability status or any other basis protected by applicable federal, state, or local laws. Bel Brands also prohibits harassment of applicants or employees based on any of these protected categories. It is also Bel Brand’s policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions.

Bel Brands is committed to recruiting, hiring and promoting people with disabilities and veterans. If you need an accommodation or assistance in using the website, please call 312-462-1500.

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