Music Marketing

Core Responsibilities

Lead end-to-end digital marketing campaigns for soundtrack and original artist releases, from strategy through execution and analysis

Develop and execute marketing strategies, identifying the right partners and moments to organically amplify releases

Plan and manage paid media across social platforms and DSPs, optimizing ad buys for reach, engagement, and conversion

Oversee DSP marketing including playlist pitching strategy, editorial relationships, and on-platform media buys

Build and manage organic community growth across platforms, cultivating engaged audiences around A24 Music artists and releases

Work cross‑functionally with the A&R and creative teams to align marketing efforts with the broader release strategy

Pitch and execute partnership and experiential opportunities

Track and report on campaign performance, translating data into actionable insights and informing future strategy

Ideal Qualifications

7+ years of experience in digital marketing within the music industry, at a label, distributor, artist management company, agency, or music‑forward media brand

Proven track record running successful campaigns for both established and emerging artists

Deep fluency in the paid and organic social landscape, influencer marketing, and DSP ecosystems

Strong relationships with platform partners, influencers, and fan community operators

Equal parts creative and analytical able to ideate compelling campaigns and back decisions with data

Collaborative and adaptable, with the ability to manage multiple releases simultaneously in a fast‑moving environment

We are looking for diverse perspectives. A24 is an Equal Opportunity Employer and encourages applications from all kinds of candidates.

Our target salary range for this role is between $100,000 to $125,000. We do not use formal job titles internally and similarly named positions may have different compensation levels. Actual starting salary within the range will depend on various considerations, including work experience, skills, specializations, and training. This role is also eligible for an annual performance bonus, including both cash and equity components, competitive healthcare, as well as other employee benefits.

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