Marketing Manager - Foodservice & Convenience

Marketing Manager - Foodservice & Convenience

At Bel, we are a company on a mission, built on 160 years of bold innovation, family values, and a commitment to social purpose. With beloved brands like Babybel®, GoGo squeeZ®, The Laughing Cow®, and Boursin®, our snacking solutions bring more than joy; they want to serve as a force for good. Our U.S. mission? To help close the critical 80% nutrition gap by making it easier for Americans to eat more fruits, veggies, and dairy as part of their daily lives.
The company has headquarters in Chicago and New York City and operates four manufacturing plants in Little Chute, WI; Brookings, SD; Traverse City, MI; and Nampa, ID.
Job Description Summary: "Out of Home" (foodservice and convenience channels) are strategic growth "big bets" for Bel in the United States, and this role carries the responsibility of creating and leveling-up our presence in these channels. You will build and execute a strategic growth plan, develop B2B and B2C marketing plans that support the growth, and execute best-in-class demand-driving initiatives to elevate our performance and deliver against aggressive ambitions.
Essential Duties and Responsibilities:
Strategic Analysis and Planning
Marketing Plan Development & Execution
Agency Management
Trade Show Management & Execution
Customer Partnership Marketing
Convenience Store Shopper Marketing
Qualifications and Competencies:
Experience in the Foodservice ecosystem
Agile mindset
Willingness to teach and develop a growing organization
Strong communication, storytelling and collaboration skills
Analytical aptitude (preferably with competency in NPD SupplyTrack, Datassential, Technomic, Circana)
Position Requirements:
Bachelor's degree required; MBA preferred
5 years of relevant marketing experience, that includes at least 2 years of Foodservice/Convenience experience
5-10% travel, primarily for trade shows, customer engagement, and field immersion
Total Rewards:
Base Salary: $150,000 - $160,000 (up to $170K for NY Metro area)
Bonus Opportunity
23% PTO and Medical, Dental and Vision Benefits from day one
401k Match
Hybrid work schedule in Chicago or NYC
Bel Brands is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, disability status or any other basis protected by applicable federal, state, or local laws. Bel Brands also prohibits harassment of applicants or employees based on any of these protected categories. It is also Bel Brand's policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions. Bel Brands is committed to recruiting, hiring and promoting people with disabilities and veterans. If you need an accommodation or assistance in using the website, please call 312-462-1500.