Company Overview: Headquartered in El Segundo, Podium is North America’s fastest growing digital publisher, driven by its mission is to change the lives of trendsetting storytellers by discovering, developing, and amplifying their work.
Job Overview: Podium Entertainment is hiring a Web & Email Marketing Manager, to lead execution across SEO, website and email marketing channels. This role is detail-oriented, analytical, and content-focused, and will work closely with the entire marketing team to improve site & content performance, drive traffic, and support business goals across our owned channels.
Responsibilities
- Own and optimize Podium's website experience, including content updates, landing page creation, site structure, and ongoing performance improvements.
- Create, publish, and optimize website content, landing pages, and blog posts with SEO, GEO, and AI-driven search best practices in mind.
- Conduct keyword research, content audits, competitive analysis, and search performance reviews to identify opportunities for traffic growth and improved discoverability.
- Identify, troubleshoot, and resolve website issues in partnership with the web dev team.
- Collaborate with web development to implement and maintain accurate tracking, tagging, and measurement through Google Tag Manager and related analytics tools.
- Monitor website performance through GA4 and other reporting tools, tracking key metrics including traffic, engagement, conversions, and search visibility, and use insights to drive ongoing optimization.
- Build, launch, and optimize email campaigns & journeys/flows to drive engagement and conversion.
- Analyze email performance metrics, conduct A/B testing, and implement ongoing optimizations to improve open rates, click-through rates, and overall program effectiveness.
- Manage audience segmentation and database health to ensure relevant, personalized communication across customer touchpoints.
- Partner with social, creative, and title marketing teams to support broader marketing initiatives and repurpose content across owned channels.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 4–6 years of experience in digital marketing, with hands-on experience in website management, SEO, and email marketing.
- Experience managing CMS platforms, website updates, landing pages, and collaborating with developers to troubleshoot and improve site performance.
- Strong understanding of SEO best practices, keyword research, technical web fundamentals, and emerging AI-driven search/GEO strategies.
- Experience managing email marketing programs, including campaign strategy, audience segmentation, and performance optimization.
- Proficiency in analytics & backend tools such as GA4 and Google Tag Manager.
Preferred Qualifications
- Experience with ActiveCampaign and Builder.io or similar website tools and software.
- Familiarity with conversion optimization and website tagging (Google Tag Manager).
- Experience using Airtable for project or content management.
Physical Requirements
- Primarily office-based work setting.
- Must be able to work onsite Tuesday, Wednesday and Thursdays from our office in El Segundo.
- General work hours are from 9:00 AM to 5:30 PM, with the ability to work outside of normal hours for monthly close and time-sensitive projects.
- Prolonged periods sitting at a desk and working on a computer.
- Ability to walk, stand, and move around the office as needed.
Why Work at Podium: We offer a world-class, competitive benefits package that includes both health benefits and on-site office perks.
Benefits And Culture
- 100% Employer-Paid Health Benefits
- Paid Parental Leave
- Flexible PTO
- Paid Holidays
- Class Pass Membership
- Paid Audible Subscription
- Full Access to LinkedIn learning
- Flexible Hybrid Work Environment
- Paid Parking
- Dog-Friendly office
- Annual Holiday Party