Brand Manager

About the job Brand Manager

Job Title: Brand Manager - Anime/Gaming

Summary of Position:
We are seeking a passionate and skilled Brand Manager for our marketing team. This individual will support the Brand Marketing team in crafting, executing, and optimizing marketing programs and promotions across multiple channels. The Brand Manager will primarily support anime-inspired game titles. The ideal candidate must be an avid anime fan with a deep understanding of various subcultures and latest trends in the anime scene.We currently operate on a hybrid work model, with 2-3 days per week in the office.

Key Responsibilities:

Develop and lead brand campaigns aligned with business objectives
Coordinate cross-team efforts to build marketing strategies focused on expanding global reach, particularly in North America
Manage production and approval of communication materials
Liaise with external vendors and agencies
Handle special projects as assigned
Qualifications:

2+ years of product marketing or management experience in digital ad products, OR 3+ years in the digital advertising industry with strong gaming knowledge
Experience collaborating with global teams and product development teams
Proven track record in product lifecycle management and go-to-market strategy development
Experience with Japanese anime/manga culture preferred
BA/BS degree or higher
Required Skills:

Deep knowledge of Japanese anime/manga culture
Excellent communication and analytical skills
Strong project management abilities in fast-paced environments
Proficiency in MS Office Suite and project management tools
Solution-focused with robust problem-solving abilities
Understanding of marketing principles and production processes
Eagerness to learn and adapt to new technologies and procedures

Benefits:
We offer comprehensive health benefits, retirement plans, wellness programs, and work-life balance initiatives. Our perks include catered lunches, monthly social events, and a well-stocked snack bar. We provide paid time off, sick days, company holidays, and a year-end break to ensure employee well-being.We are an Equal Opportunity Employer committed to diversity and inclusion in the workplace.