Consumer Product Manager

Product Manager, Consumer

Granted is an AI-native company helping U.S. consumers understand and push back against a system designed to confuse them. We're seed-stage, about 22 people, and moving quickly on a problem that touches almost everyone. We're hiring a Product Manager, Consumer to lead the product work that drives how we scale. You'll work closely with our CEO, Head of Engineering, and a small cross-functional team of engineers and Healthcare Advocates, based in our Chelsea office (hybrid, 4 days/week).
The growth function at Granted is being built, not inherited. You'll be defining what we measure before we optimize it, running experiments in the product layer, and making roadmap calls based on what you learn. The person we're looking for can operate in that environment without waiting for a complete brief.
What You'll Do

Own and lead product experiments across activation, onboarding, and retention, with real rigor about what gets learned and what changes as a result
Decide which metrics actually matter, build the measurement foundation, and own the feedback loop between data and product decisions
Ship features and flows that move users from "tried it" to "relies on it"
Granted's Healthcare Advocates talk to users constantly. You'll translate what they hear into product hypotheses and prioritize accordingly
Partner with marketing on acquisition strategy, and own the product surfaces that make those channels work
You'll Bring

Must-haves:
At least 3 years of experience in a Product Management role
Proven track record shipping product in a B2C growth context
Strong analytics foundation: you've written SQL, worked with behavioral data, and designed experiments that produce usable conclusions
Experience making the measurement decisions, not just reading dashboards someone else built
Comfort scoping your own work in an environment with open questions
Nice-to-haves:
Experience in consumer products where trust and friction both matter, healthcare or fintech background in particular
Familiarity with AI-powered product experiences
Early-stage startup experience (Series B or earlier)
You'll Thrive Here If

You've gone from zero to one on a growth loop, then taken it to scale
You make decisions with imperfect data and update quickly when the data contradicts your assumptions
You're energized by defining the problem before solving it, not just executing against a brief someone else wrote
You have low ego about what counts as your job at an early stage
You care about the underlying problem, helping real people navigate a healthcare system that was not built in their favor