Paid Media Specialist

We are seeking a

Paid Media Specialist

to advise on and occasionally manage paid ads. The focus is growing audiences among Persian-Americans and U.S. film/cinephile communities.

This is a part-time freelance opportunity ideal for someone with experience with Instagram Reels, creator brands, audience building, and entertainment marketing.

Responsibilities

Shape the paid Meta (Instagram/Facebook) strategy for an established creator brand and a growing film studio

Advise on targeting, budgets, and creative with a focus on Reels and short-form video

Occasionally launch and manage campaigns promoting films, trailers, and releases

Report on audience growth and engagement and recommend optimizations

Requirements

Senior experience running paid Instagram / Meta campaigns for creators or entertainment brands

Track record growing engaged creator accounts

Strong knowledge of the U.S. film industry

Hands-on with Instagram Reels and audience building (lookalikes, retargeting)

Experience marketing to Persian-American or U.S. film/cinephile communities is a plus

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