Driving client success through data-driven paid media campaigns, the full-time Senior Paid Media Specialist will collaborate with various teams to develop, manage, and optimize campaigns while working remotely from select states.
Key responsibilities
Lead the development of strategic paid media campaigns aligned with client goals
Drive continuous optimization of campaigns across platforms to maximize ROI
Consult with clients and mentor junior team members, fostering a collaborative environment
Required qualifications
Bachelor's degree in Marketing, Advertising, or Business (preferred) and 4+ years of relevant experience in paid media campaigns, including 2 years in an agency setting
Skilled in full-funnel account management across PPC, Paid Social, and Programmatic/Display channels
Expertise in Unbounce, PPC Management Software, Google AdWords, Google Analytics, and Meta certifications
Exceptional communication and organization skills, with the ability to convey data insights effectively
Familiarity with HIPAA is a plus, given the focus on healthcare clients
Senior Paid Media Specialist
Virtual Vocations Inc · New York, NY, USA ·
- Job type:
- Full Time