To support a dynamic marketing team, the contract Senior Paid Media Specialist will manage and optimize digital advertising campaigns across platforms such as Google Ads, Meta Ads Manager, and TikTok Ads while working remotely.
Key responsibilities
Develop and execute performance marketing strategies to maximize return on ad spend (ROAS)
Conduct A/B testing and funnel analysis to improve campaign effectiveness
Manage budgets and collaborate with stakeholders to align on campaign goals and performance metrics
Required qualifications
6+ years of experience in paid media
Proficiency in Google Ads, Meta Ads Manager, and TikTok Ads
Experience with campaign management and performance marketing
Strong skills in budget management and ROAS optimization
Familiarity with Google Analytics and attribution models
Senior Paid Media Specialist
Virtual Vocations Inc · New York, NY, USA ·
- Job type:
- Contract