FCS Marketing Communication Specialist

Stäubli is a value driven technological solutions provider with four dedicated activities: Electrical Connectors, Fluid Connectors, Robotics and Textile. We strive for innovation and excellence and are market leaders in many industrial segments. Stäubli guarantees high quality, reliability, and performance - our strong basis for the trusted partnership with our customers worldwide.

Job Description
Job Function:

The FCS Marketing Communicaton Specialist is a hands-on, execution-focused marketer responsible for delivering high-impact marketing initiatives across digital campaigns, events, and lead generation programs.

This role operates at the intersection of a

highly agile, business-driven local team

and a

global marketing organization , requiring strong collaboration across regions and functions to ensure alignment, consistency, and impact.

This role requires a self-starter who can not only execute marketing activities, but continuously

optimize campaign performance, improve processes, and contribute to scalable marketing operations . The ideal candidate thrives in a fast-paced, cross-functional environment and is motivated to drive measurable business impact.

Reports to:

Responsibilities and Objectives:

Campaign Execution & Content Development

Execute multi-channel marketing campaigns (LinkedIn, Google Ads, marketing automation, web, events)

Develop and manage digital content including landing pages, banners, videos, social media posts and website updates

Collaborate with global and regional teams to align messaging and brand standards

Translate technical product and application knowledge into customer-centric marketing content

Support internal communication and managerial communications (intranet, Local Director’s communication to the teams....)

Digital Marketing & Performance Optimization

Manage campaign execution in CRM and marketing automation platforms (Aurea, Eloqua)

Track, analyze, and optimize campaign performance (conversion rates, cost per lead, ROI)

Conduct A/B testing and recommend improvements to increase engagement and conversions

Support dashboard reporting and marketing analytics (Excel)

Manage lead flow, tracking, and reporting within CRM systems

Support the full lead lifecycle (MQL → SQL → Opportunity) in collaboration with Sales and Inside Sales teams

Ensure campaign-to-lead linkage for accurate ROI tracking and reporting

Contribute to sales enablement materials and tools including training and ensuring local key user role (e.g., Showpad)

Tradeshow & Event Execution

Prepare and execute technical tradeshows, customer events, and roadshows

Manage logistics including booth setup, displays, vendors, and promotional materials

Support event promotion/training, onsite execution, and post-event lead follow-up

Track event performance metrics and contribute to ROI analysis

Support the execution of internal event (sales meeting, sales training....)

Project Management & Marketing Operations

Manage multiple projects simultaneously using tools such as Monday.com

Support marketing operations including purchase orders, requisitions, and budget tracking

Build and maintain repeatable workflows, templates, and campaign processes

Coordinate with internal stakeholders and external agencies to ensure timely

Adheres to all safety, quality and environmental standards

Qualifications
Experience & Background

Mini 3 years of experience in Marketing Communication, International Business, or related field

Experience in B2B marketing, industrial or technical industries preferred

Familiarity with brand, product, and/or agency marketing environments

Technical & Functional Skills

Digital content and campaign creation (ads, landing pages, email, video, web content)

Campaign execution and marketing automation (Eloqua, CRM systems)

Basic understanding of SEO/GEO/SEM and digital marketing best practices

Marketing data analysis and reporting (Excel required)

Project management and organizational skills

Experience with tradeshow/event coordination

Budget management

Tools & Platforms

Experience with (or ability to quickly learn):

CRM: Aurea

Social media: Emplify

Marketing Automation: Eloqua is a plus

Project Management: Monday.com

SAP: Purchase Requisition, Purchase Orders

Additional Information
Physical Requirements

Periods sitting at a desk and working on a computer

Must be able to lift, push, pull, and carry objects

Must be able to lift up to 25 pounds at times

Dexterity and accuracy as needed to operate equipment

Willingness to travel as required both domestically and internationally (up to 30%)
Must have a current, valid passport for international travel.

This position will report to the Duncan, SC office with flexible (hybrid) schedule after completion of 90 day training program.

Stäubli Corporation is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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