SVP, Revenue Marketing

Senior Vice President, Revenue Marketing (SVP, Revenue Marketing) Location: New York, NY
Coordinating all revenue marketing efforts across consumer, e-commerce, and advertising, the Senior Vice President of Revenue Marketing will elevate brand presence, amplify cultural moments, enhance engagement, deliver creative solutions, and drive monetization.
Responsibilities Strategic Leadership: Transform the company's marketing activities by developing and implementing global, holistic, data-driven strategies that align with company goals and drive revenue growth.
Build the identity and positioning of the company's iconic brands to increase demand and brand health KPIs.
Develop, optimize, and execute comprehensive marketing strategies for Condé Nast brands to support customer acquisition, subscription monetization, client activation, and B2B efforts across all platforms.
Team Leadership: Partner with key stakeholders to optimize revenue marketing structure, creating consistent roles and processes that will allow Condé Nast to deliver best-in-class creative initiatives while ensuring we operate efficiently and effectively.
Lead and operate with a global mindset to support the marketing organization's day-to-day operational and strategic aspects.
Build, manage, and motivate a high-performing marketing team which encompasses B2B, sales marketing / proposal development, brand marketing, creative, production across all platforms and events.
Foster a culture of creativity and innovation, encouraging new ideas and approaches.
Functional Responsibilities Directly oversee marketing efforts related to consumer/subscription, e-commerce and advertising revenue growth.
Ensure that all work is aligned with editorial vision for each of our brands.
Lead the team in ideation and execution of all creative marketing initiatives around brand and cultural moments; develop new initiatives and packages that resonate with advertisers and audiences, and drive paths to monetization.
Oversee the activation of marketing campaigns across all channels and platforms to ensure creative excellence and a holistic, data-driven strategy that aligns with company goals.
Manage the revenue marketing budget and determine the appropriate investment level for all marketing efforts to achieve optimal results.
Analyze performance and ROI metrics to measure success, report to executive leadership, and inform future strategies.
Cross-Functional Collaboration Work closely with leaders across Revenue, Editorial, Technology, and Business Strategy to define the holistic value proposition, channel, pricing, and packaging strategy.
Work closely with market Managing Directors and Editorial and Operations teams to help ensure the brands are being interpreted appropriately at the local level.
Share best practices across the organization to ensure holistic business growth.
Desired Outcomes Unite and lead a high-performing, results-oriented, and intensely collaborative global revenue marketing team.
Build a team capable of executing evolving strategies and achieving ambitious growth goals.
Capture and optimize the opportunities across Condé Nast's multiple revenue streams, including direct-to-consumer revenue (i.e., subscription, memberships), advertising, events and e-commerce.
Calibrate, fine-tune and improve the identity and positioning of the global Condé Nast titles and offerings.
Develop enhanced brand positioning and tell the right stories in ways that increase demand.
Compensation & Benefits The expected base salary range for this position is from $420,000-$465,000. In addition to salary and a generous employee benefits package, successful candidates may also be eligible to receive discretionary bonus compensation.
Equal Opportunity Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.

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