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Director of Paid Search

Virtual Vocations Inc · New York, NY, USA ·

Job type:
Full Time

To lead SEM strategy and team development across a portfolio of DTC and ecommerce clients, the full-time salaried Director of Paid Search will manage paid search initiatives, oversee campaign performance, and enhance internal processes while working remotely.
Key responsibilities

Oversee media buying and strategy for Google Ads and Microsoft Ads, ensuring campaign optimization and performance monitoring
Facilitate client onboarding and maintain strong client relationships to drive business development and enhance agency reputation
Manage and mentor a team of SEM professionals, fostering a positive work environment and promoting operational excellence

Required qualifications

5+ years of in-platform experience with Google Ads, with a focus on DTC/ecommerce businesses
Proven leadership abilities with experience managing large teams and achieving significant business results
Strong strategic thinking skills to develop and implement innovative digital marketing strategies
Advanced analytical skills to interpret large data sets and provide actionable insights
Experience managing and optimizing product feeds