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Brand Marketing Manager, Gemini App

Google · New York, NY, USA ·

Job type:
Full Time

Brand Marketing Manager, Gemini App

Whether you're on a consumer product or a business product, you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more.
As a Brand Marketing Manager for Gemini Global Campaigns, you will own the day-to-day coordination and execution of our most visible global marketing tentpoles. Partnering closely with global strategy leads and regional teams, you will ensure strategic consistency and execution speed across international markets. As we shift from centralized asset creation to highly localized, culturally nuanced activations, you will provide the essential brand expertise required to flawlessly execute our campaigns. In this role, you will drive globally scaled brand campaigns for major cultural moments ensuring our brand platform is successfully extended and adapted globally.
You will work closely with regional and local marketing teams to adapt our brand story locally, while also taking a direct role in leading the execution of specific US activations to ensure a cohesive connection to the global narrative. This role goes beyond operational coordination; it requires deep strategic go-to-market plan development and brand governance.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training. US: $116000 - $167000 (USD) + 15% bonus target + equity + benefits.