Junior Associate, Media Planning & Activation

Junior Associate, Media Planning & Activation
Location: Culver City, CA

Department: Media

Reports To: Supervisor, Media

We are seeking a temp‑to‑perm Junior Associate, Media Planning & Activation to support campaign execution, reporting, and operational workflows across biddable and direct media channels.

This is an entry‑level role focused on learning media platforms, campaign workflows, and performance fundamentals. You will support campaign builds, QA, reporting, and coordination across internal teams while developing a strong foundation in media planning and activation.

The ideal candidate is highly detail‑oriented, organized, proactive, and eager to learn in a fast‑paced agency environment.

Key Responsibilities
Campaign Support & Execution Assistance

Paid Social (Meta, TikTok, Snapchat, Reddit)

YouTube & Google Ads

Programmatic (DV360, Nexxen, TTD exposure)

CTV / OLV

Audio

DOOH

Direct IO, sponsorships, and takeovers

Support audience setup and basic targeting inputs

Assist with campaign launches and setup validation

Help ensure campaigns are built accurately and aligned with specs

Quality Assurance (QA) & Tracking

Perform QA checks on:

Campaign setup

Creative assets

Tracking and tagging

Support validation of pixels and conversion tracking

Flag issues or discrepancies to senior team members

Reporting & Data Support

Pull and compile campaign performance data

Assist in maintaining daily, weekly, and monthly reports

Ensure data accuracy and consistency

Support dashboard updates and reporting decks

Performance & Testing Support

Support execution of A/B testing under guidance:

Creative variations

Audience segments

Monitor performance and flag notable changes or issues

Assist in documenting campaign learnings

Process & SOP Execution

Follow established campaign workflows and SOPs

Maintain organization across campaign naming conventions, file management, and reporting templates

Support consistency and accuracy across accounts

Cross‑Functional Collaboration

Work with Creative teams to receive and organize assets

Collaborate with Analytics teams to support data pulls and validation

Coordinate with Media Ops to track timelines and deliverables

Ensure campaigns stay on track across teams

Team Support & Learning

Assist Associates, Senior Associates, and Supervisors with execution tasks

Actively learn media platforms, tools, and best practices

Participate in training, onboarding, and internal knowledge sharing

Day‑to‑Day Activities

Assist with campaign setup and QA

Pull and update reports

Organize campaign assets and files

Support pacing and performance tracking

Coordinate with internal teams on deliverables

Learn platforms and tools through hands‑on experience

Strategy, Data & Tools Exposure

Exposure to media strategy tools such as eMarketer, Comscore, and platform insights

Exposure to tagging, pixels, and conversion tracking

Basic understanding of first‑party and third‑party data

Introduction to attribution and measurement concepts

Proficiency in Excel/Google Sheets for reporting and data entry

Use of Google Docs, Slides, and PowerPoint for reporting support

Qualifications

0–2 years of experience in media, marketing, or a related field

Internship or academic exposure to digital marketing is a plus

Strong attention to detail and organizational skills

Analytical mindset and willingness to learn

Ability to manage multiple tasks in a fast‑paced environment

Strong communication and collaboration skills

What We Offer

Competitive Medical (subsidized), Dental, and Vision insurance

401(k)

Flexible Time Off (FTO) Policy

Holiday Flex Time

Company‑observed paid holidays

Monthly mobile phone stipend

Annual professional development stipend

Annual fitness stipend

Employee referral program

Pet‑friendly office (LA)

Company‑sponsored events and activities

Equity, Diversity, and Inclusion Statement
UNFOLD is a minority‑owned business led by diverse founders who value different perspectives and backgrounds. We are committed to building an inclusive, respectful, and collaborative environment, with zero tolerance for discrimination or harassment of any kind.

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