Marketing Manager, Full Time- Hotel Mockingbird

Marketing Manager, Full Time- Hotel Mockingbird
Hotel Mockingbird, 6070 N US 75-Central Expy, Dallas, Texas, United States of America

Job Description
Posted Wednesday, June 24, 2026 at 5:00 AM

Why Work at Hotel Mockingbird?

At Hotel Mockingbird, we blend timeless character with a fresh, spirited take on hospitality in Dallas’ Park Cities neighborhood. With thoughtfully layered design, a vibrant social energy, and dynamic dining and bar experiences, Hotel Mockingbird is a place where stories unfold and connections take flight. From chef-driven menus to lively, inviting bar spaces, our food and beverage offerings are as memorable as our guest experiences. Our Curators thrive in an engaging, people-first environment, creating personalized moments and unforgettable stays every day.

DEPARTMENT : Sales and Marketing

REPORTS TO: Director of Sales

STATUS : E xempt

POSITION SUMMARY:

Responsible for developing, executing, and reporting on strategic marketing plans for designated brands including, but not limited to, social media marketing, digital marketing, and local marketing with intent to promote business to new customers and maintain relationship with loyal guests.

PRIMARY JOB DUTIES:

Serve on property leadership team.

Develop, manage, and execute marketing plans with S.M.A.R.T. goals for brand(s).

Manage property marketing budgets.

Manage digital asset databases through upkeep of releases, images, videos, brand assets, etc.

Serve as an on-property brand ambassador ensuring all brand items are accurate and representable of brand guidelines.

Ideate guest experiences alongside the operations team.

Attend local educational and networking events to increase knowledge, skills, and brand awareness.

Build and implement social media game plans for brand(s) using industry research, digital benchmarking, target audience identification, and setting clear goals.

Create high-quality content calendars that connect with followers to take action.

Connect with industry professionals and micro-influencers via social media to create a strong and healthy network.

Engage with online followers and guests bringing the brand personality to life through community management – responding to messages, comments, mentions, reviews, etc.

Report on social media game plans and goals routinely. Compile takeaways for management, highlighting results and continuous growth plan.

Stay up to date on trends in social media tools, applications, channels, design, and strategy.

Maintain online digital presence through upkeep of imagery, business information, etc.

Respond to online reviews as needed.

Create and deploy newsletters routinely.

Conduct online audit routinely to ensure online information is up to date.

Serve as marketing champion for on-site activations including the design and distribution of marketing material physically and digitally.

Manage the process of design projects and implementation of on-site marketing touchpoints such as brand collateral and general marketing material.

Cultivate and increase local partnerships through events, sponsorships, giveaways, etc.

Develop and expand media/influencer outreach and partnership efforts working with local Convention and Visitors Bureau as often as possible.

Lead and coordinate efforts for public relations.

Leverage available brand affiliated marketing support resources.

Additional tasks and responsibilities may be assigned at the discretion of the manager. Furthermore, tasks and responsibilities may be added or revised based on the volume of business and the need for the work to be completed at the present time.

KNOWLEDGE, SKILLS & ABILITIES:

2-4 years in Communications, Marketing, Business, Public Relations, or other field related experience.

Computer literate, comfortable with applications such as Outlook, Microsoft software, and design tools (such as Canva and Adobe applications).

Understands social media KPIs and application to overall strategy.

Displays knowledge and understanding of social media platforms relevant to industry, such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, etc.

Has a creative eye for capturing quality photography/videos and the ability to make minor edits.

Perform job functions with attention to detail, speed, and accuracy, and can pick up new tools quickly.

Maintains exceptional communications skills that effectively communicate information and ideas through verbal, written, and visual format.

Maintains personal social media profiles in a professional manner.

Previous experience managing business social media profiles

Previous experience in the hospitality industry.

Knowledge of online marketing and a good understanding of major marketing channels.

PHYSICAL DEMANDS:

Requires seating for extended periods, some walking, pushing, lifting up to 20 pounds, bending, reaching, stooping, kneeling, or crouching.

Requires grasping, writing, standing, sitting, walking, repetitive motions, and listening.

Hotel Mockingbird, 6070 N US 75-Central Expy, Dallas, Texas, United States of America

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