Senior Digital Ads Strategist

We’re an equal‑opportunity employer and take seriously our commitment to equality and equity. Our efforts to be inclusive and create opportunity don’t end when someone joins us – they begin. We’ve set our sights on changing the world through our work and with our clients, and representation is at the foundation of what we do. We know that diversity of thought and background makes us stronger. That’s why we’re committed to building and maintaining a diverse community.

Overview
We are seeking a Senior Digital Ads Strategist who is eager to be the architect of multi‑channel acquisition strategies that drive clicks but, more importantly, fund humanitarian aid and protect democratic institutions. In this role, you will drive the innovation that crushes our clients’ direct response and other acquisition goals. You will work alongside teams of writers, designers, and analysts to bridge the gap between creative storytelling and hard data. This is a temporary, salaried and benefits‑eligible position for a limited period ending no later than January 8, 2027. Potential for extension of contract or offer of continued employment following the end date of said contract is not guaranteed, however may be discussed as the end date approaches. Extension of contract or offer of continued employment is contingent upon business need.

Responsibilities

Designing and deploying sophisticated acquisition strategies across Meta, Google, Programmatic, and emerging platforms.

Helping clients understand our approach and results in the context of their broader cross‑channel digital marketing program.

Designing innovative advertising campaigns that help achieve clients’ donor acquisition and advertising goals in the short term, with an eye toward driving long‑term fundraising and engagement success.

Analyzing performance data to help our clients understand the why behind the performance, ensuring alignment with their broader mission.

Navigating the high‑stakes, rapid‑response world of news‑cycle marketing, where your ability to pivot a strategy in real‑time can result in millions of dollars raised for a cause in a single day.

Staying at the forefront of privacy changes (iOS14+, cookieless future) and platform shifts to ensure our progressive partners stay ahead of the curve.

Must‑Have Qualifications

2‑4 years of experience managing complex paid media portfolios in a high‑growth startup, a major agency, or a political organization.

A product‑manager approach to ads – you care as much about the post‑click experience and conversion rate optimization as you do about the CPM.

Excellent quantitative reasoning skills, proficiency using Excel, and ability to apply data to strategic decisions.

Extensive experience with the backend of ad managers.

Obsession with optimization: At MissionWired, finding the extra 5% of efficiency could mean an extra $100k for a client’s mission.

You are deeply committed to progressive causes and want to spend your time and effort contributing to the causes and missions of our clients.

Nice‑to‑Have Qualifications

Experience with nonprofit and/or political fundraising.

Client management experience.

Salary
Salary for this role is $79,000 per year. This is a temporary, salaried and benefits‑eligible position for a limited period ending no later than January 8, 2027.

Location
We are currently working remotely with no return to office date. Applicants may reside in the following states: AZ, CO, CT, DC, DE, FL, GA, IL, IN, KY, LA, MA, ME, MD, MI, MN, MO, NC, NJ, OR, PA, SC, TN, TX, VA, and WI. Due to FL legislation, MissionWired is required to participate in e‑verify.

Benefits

100% employer‑paid premiums for platinum‑level medical plan on a national health care network

100% employer‑paid life insurance and short‑term disability

50% employer‑paid vision and dental insurance

401(k) with 3% employer contribution

20 vacation days in addition to 12 paid holidays, sick days, bereavement leave, and a volunteer day off.

Paid parental leave at 100% of your salary

Financial support for reproductive and transgender care

Flexible telecommute and remote work policies

Company‑issued Mac products for home offices

Cell phone service reimbursement, meal and ride‑share reimbursement, and other perks available

*Supporting your team on some nights and weekends as we approach high‑volume times such as elections may be required.

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