Senior Digital Ads Strategist

To drive innovative multi-channel acquisition strategies for humanitarian aid and democratic protection, the temporary, salaried Senior Digital Ads Strategist will design and deploy sophisticated advertising campaigns across various platforms while collaborating with creative teams and analyzing performance data, all in a remote work environment.
Key responsibilities:

Design and deploy acquisition strategies across Meta, Google, Programmatic, and emerging platforms
Help clients understand advertising approaches and results within their broader digital marketing programs
Analyze performance data to provide insights and ensure alignment with clients' missions

Required qualifications:

2-4 years of experience managing complex paid media portfolios in a high-growth startup, major agency, or political organization
A Product Manager approach to ads, focusing on post-click experience and conversion rate optimization
Excellent quantitative reasoning skills and proficiency in Excel for strategic decision-making
Experience with the backend of ad managers and a strong obsession with optimization
Deep commitment to progressive causes and the missions of clients