Digital Specialist

Ark7 is a real estate investment platform that makes it easy for individuals to invest in professionally managed rental properties through fractional ownership. Our mission is to make real estate investing more accessible, transparent, and efficient through technology.

We are a fast growing fintech and proptech company looking for a data driven marketer to help accelerate customer acquisition and support our next stage of growth.

About the Role
Ark7 is seeking a Digital Marketing Specialist to drive customer acquisition and growth across digital channels. This role will be responsible for planning, executing, and optimizing marketing campaigns that generate qualified leads, increase investor engagement, and improve conversion performance.

The ideal candidate has hands on experience managing paid advertising campaigns, analyzing marketing performance, and scaling customer acquisition programs. We are particularly interested in candidates with agency experience who have managed multiple campaigns, budgets, and performance objectives across different channels and industries.

Key Responsibilities

Plan, launch, manage, and optimize digital marketing campaigns across Google, Meta, LinkedIn, TikTok, and other relevant platforms

Monitor and improve campaign performance using metrics such as CPA, CAC, ROAS, conversion rate, and lead quality

Conduct audience research, keyword research, and competitive analysis

Create and test ad copy, creative concepts, landing pages, and targeting strategies

Analyze campaign results and provide actionable recommendations

Build and maintain marketing dashboards and performance reports

Collaborate with design, content, and product teams to execute growth initiatives

Manage campaign budgets and identify opportunities to improve marketing efficiency and scale

Stay current on digital marketing trends, platform updates, and industry best practices

Qualifications

3+ years of experience in digital marketing, performance marketing, paid media, or a digital marketing agency environment

Proven experience managing and optimizing paid advertising campaigns across Google Ads, Meta Ads Manager, LinkedIn Ads, or similar platforms

Strong analytical skills and data driven decision making

Experience with campaign testing, attribution, conversion tracking, and landing page optimization

Proficiency with Google Analytics, Looker Studio, Excel, or similar reporting tools

Excellent communication and project management skills

Ability to manage multiple campaigns and priorities simultaneously in a fast paced environment

Preferred Qualifications

Experience at a digital marketing, performance marketing, or advertising agency

Experience managing monthly paid media budgets of $25,000+ across multiple channels

Experience in fintech, investing, real estate, proptech, financial services, or other regulated industries

Familiarity with CRM and marketing automation platforms such as HubSpot

Understanding of customer acquisition funnels, attribution models, and lifecycle marketing

Experience working in a high growth startup environment

Agency experience is strongly preferred.

What You'll Bring

A strong ownership mentality and willingness to take initiative

Curiosity and a passion for testing, learning, and continuous improvement

The ability to translate marketing data into actionable business insights

A results oriented mindset focused on efficient growth and measurable outcomes

Why Join Ark7

Help democratize access to real estate investing

Work directly with an experienced startup team

Opportunity to make a measurable impact on company growth

Fast paced, collaborative, and entrepreneurial environment

Significant opportunities for professional growth and advancement

Ark7 is an equal opportunity employer. We welcome candidates from diverse backgrounds who are excited about helping make real estate investing more accessible through technology.

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