Blizzard Greenberg PLLC is hiring: Senior Media Buyer in New York

To support a national federal healthcare communications program, the remote contract Senior Media Buyer will lead the planning, placement, optimization, and performance reporting of integrated paid media campaigns targeting Veteran and military populations.
Key responsibilities Develop and execute integrated paid media strategies across various channels including digital, social media, and broadcast
Plan, negotiate, purchase, and optimize advertising campaigns to maximize audience reach and return on investment
Analyze and report campaign performance metrics, preparing executive-level reports for federal stakeholders
Required qualifications Bachelor's degree in Marketing, Communications, Advertising, Public Relations, Business, or a related field
Minimum eight (8) years of experience in media buying, media planning, or strategic communications
Demonstrated experience managing multi-channel paid media campaigns
Strong analytical, reporting, and campaign optimization skills
Experience with audience targeting and media analytics

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In Summary: Remote contract Senior Media Buyer will lead the planning, placement, optimization, and performance reporting of integrated paid media campaigns targeting Veteran and military populations . Minimum 8 years of experience in media buying, media planning, or strategic communications. Minimum 8-year-experience with media buying and media planning skills .

En Español: Para apoyar un programa nacional de comunicaciones sanitarias federales, el contrato remoto Senior Media Buyer liderará la planificación, colocación, optimización y reporte del rendimiento de campañas mediáticas pagadas integradas dirigidas a las poblaciones veteranas y militares. Responsabilidades clave Desarrollar e ejecutar estrategias de medios pagados integradas en varios canales incluyendo digital, redes sociales y radiodifusión Plan, negociar, comprar y optimizar campaños publicitarios para maximizar el alcance de audiencia y retorno sobre la inversión Análisis e informe métricas de desempeño de campaña, elaboración de informes de nivel ejecutivo para los interesados federales Calificaciones requeridas Licenciatura en Marketing, Comunicación, Publicidad, Relaciones Públicas, Negocios o un campo relacionado Experiencia mínima de ocho (8) años en compra de medios, planificación de medios o comunicación estratégica