Senior Director Media

Move Your Career Forward with DAC as a Senior Director, Media

We are DAC—a global full‑funnel performance media agency dedicated to delivering transformative results. With expertise spanning SEO, paid media, creative production, analytics, and local optimization, we combine the brightest minds with innovative technology to deliver seamless, forward‑thinking strategies. Powered by AI, data, and creative ingenuity, we deliver integrated campaigns that engage customers at every touchpoint—from global audiences to individual store locations.
Position Summary

The Senior Director, Media is responsible for the success of a book of client business and associated team members. As a leader within the media team, this individual will provide strategic leadership while still demonstrating a deep knowledge of tactical “how‑to” and data analysis. This individual will also remain current on industry trends. The key objectives for this role are twofold: 1) to ensure the clients represented under this individual’s book of business are thrilled with DAC as their agency partner and 2) to be viewed as a leader by the team of subject matter experts that report to them, senior client contacts, and internal leadership.
What You’ll Do

Provide strategic leadership and guidance to Media SMEs in development and execution of client programs to meet campaign objectives
Oversee the development of media team members under this role’s management
Demonstrate expert‑level knowledge of how different channels and tactics play in integrated media plans
Tactical experience and knowledge should encompass SEM, Display/Programmatic, and Paid Social media at a minimum
Experience with additional digital channels/tactics, ad operations, media planning/buying, eCommerce/marketplace advertising, tracking/analytics, feed optimization, and audience creation in DMPs would all be pluses
Act as the escalation point for clients; identify and secure the appropriate DAC resources to solve for issues as required
Assist in development of new business pitch materials; attend and present in pitches
Ensure appropriate quoting (hours/fees) and profitable execution of client programs
Track and measure media program health and report on it to Vice President of Digital Media, agency executives and account teams, as required
Assist Senior Vice President of Digital Media with resource management/staffing, special projects, and operational management as required
Work collaboratively with media team members to oversee and improve internal processes to provide high‑quality service for clients
Support internal training initiatives including (co)authoring materials and leading training sessions
Cultivate meaningful relationships with key vendor/platform partners
Provide thought leadership (blog posts, POVs, speaking engagements, etc.)
What You Bring

12+ years of relevant experience in digital media
At least 7 years of proven experience developing teams of digital media professionals
Effective and impactful communication at all levels
Demonstrable experience with enterprise‑level client campaigns
Experience across multiple industry verticals is preferred
Demonstrable presentation skills (creation of materials and in‑room presentation)
Solid knowledge of tactics, vendors, methodologies, betas, and industry trends and topics
A growth mindset for expanding opportunities within the client base
Eager to understand, test and implement new methodologies with a view to improving service offering
Solid track record of growing clients and teams
What You’ll Get

Professional Growth: Work with top‑tier clients and cutting‑edge tools in the performance marketing industry.
Collaborative Culture: Be part of a global organization that values curiosity, transparency, and innovation.
Competitive Benefits: Competitive salary and comprehensive health benefits, generous PTO, wellness initiatives and parental leave, retirement saving plans, opportunities for continued learning and professional development, a supportive, collaborative, and casual work environment.
How We Work

This role requires three days in‑office. Remote work is not available for this position.
The description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group.
Equal Opportunity Employer

DAC is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, state, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to tacquisition@dacgroup.com.
At DAC we celebrate your contributions, provide you with opportunities, and support your total well‑being. Our offerings include health, vision, dental, life, disability, financial, and retirement benefits, as well as paid leave, professional development, tuition assistance, work‑life programs, and employee assistance support. Full‑time employees are eligible to participate in the DAC benefit programs.
Salary for this position is $170,000 to $190,000. The estimate displayed represents the typical salary range for this position and is just one component of DAC’s total compensation package for employees.
DAC Expertise

DAC’s mission is to drive impactful client results by amplifying brands to their target audience no matter where they are.
Reputation Management
Local Presence Management
Content Strategy
Paid Media
SEO & SEM
Data Analytics
Design and UX

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