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Head of Storytelling & Content

Tata Consultancy Services · New York, NY, USA ·

Pay:
166.600
Job type:
Full Time

Job Description

Role Overview

We are seeking an experienced and strategic Head of Storytelling and Content to ideate, develop, and execute integrated, multi-channel narrative strategies that elevate TCS’s brand, thought leadership, and market positioning across North America.

This role leads the creation of high-impact storytelling across online, social, video, and internal platforms, working closely with communications, marketing, and business stakeholders to translate complex ideas into compelling, results-driven narrative campaigns.

The ideal candidate brings 10‑15+ years’ experience in content strategy, editorial leadership, and digital marketing within a global, matrixed organization.

Key Responsibilities

  • Lead the development and execution of integrated storytelling and content strategies aligned with organizational priorities and market trends
  • Develop and manage compelling narratives, themes, and messaging frameworks to support campaigns, reports, and strategic initiatives
  • Oversee the creation and delivery of multi‑channel content, including digital, social, video, podcast, and research‑driven assets
  • Partner with senior executives and business leaders to shape and amplify thought leadership platforms and external messaging
  • Translate complex business and technology concepts into clear, engaging, and audience‑centric content
  • Ensure consistency, quality, and alignment of messaging across all external and internal communications channels and content outputs
  • Develop and implement communications strategies for key events, including narrative development, content creation, and media amplification
  • Identify and leverage opportunities to elevate campaigns, partnerships, and announcements into broader thought leadership initiatives
  • Establish and monitor content performance metrics, utilizing insights and analytics to drive continuous improvement and optimization
  • Collaborate cross‑functionally with internal stakeholders and external partners to deliver integrated communications programs and initiatives
  • Effectively manage a team of writers and content developers to consistently meet deadlines

Qualifications

  • 10‑15+ years of experience in corporate communications, content strategy, or journalism
  • Proven experience leading multi‑channel content programs, including digital, social, and thought leadership platforms
  • Demonstrated experience working with senior executives on messaging, storytelling, and thought leadership development
  • Experience developing and executing integrated communications strategies for campaigns and large‑scale events
  • Background in B2B marketing, technology, or professional services environments
  • Experience in research‑driven storytelling (e.g., reports, insights, or analyst‑style content)
  • Experience working with agencies, external partners, and cross‑functional global teams
  • Familiarity with emerging technology topics such as AI, digital transformation, and enterprise innovation
  • Experience supporting crisis communications or high‑visibility corporate initiatives
  • BACHELOR OF COMPUTER SCIENCE

Key Competencies

  • Strategic thinking
  • Creative writer
  • Stakeh older management
  • Innovation mindset
  • Ability to manage multiple priorities

TCS Employee Benefits Summary

  • Discretionary Annual Incentive
  • Comprehensive Medical Coverage: Medical & Health, Dental & Vision, Disability Planning & Insurance, Pet Insurance Plans
  • Family Support: Maternal & Parental Leaves
  • Insurance Options: Auto & Home Insurance, Identity Theft Protection
  • Convenience & Professional Growth: Commuter Benefits & Certification & Training Reimbursement
  • Time Off: Vacation, Time Off, Sick Leave & Holidays
  • Legal & Financial Assistance: Legal Assistance, 401K Plan, Performance Bonus, College Fund, Student Loan Refinancing
  • Salary Range: $166,600‑$225,400 a year

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