Vice President, Brand Strategy

VP, Brand StrategyAt Saatchi & Saatchi Health, we believe in making the impossible possible in health. We partner with our clients to turn complexity into clarity, ideas into impact, and ambition into real-world outcomes. By combining creativity, data, and technology, we create work that doesn't just reach people--it moves them, connects with them, and makes a difference in their lives. Because when our people bring curiosity and courage to the work, we unlock new possibilities for our clients, and better outcomes for the patients they serve. We're here to push what health can be. And to make it matter.Saatchi & Saatchi Health is looking for a VP, Brand Strategy to join our team in New York. As a VP, Brand Strategy, you will lead the development of brand and communications strategies that drive meaningful engagement across audiences and channels. You will partner closely with cross-functional agency teams and clients to uncover insights, define positioning, and shape integrated campaign platforms that deliver against business goals. This role requires a strong strategic voice, the ability to synthesize complex information into clear direction, and a deep understanding of how brands connect with consumers and healthcare professionals in today's landscape. You will play a key role in guiding creative development, shaping brand narratives, and elevating the strategic product across accounts.Key Responsibilities:Lead development of brand strategy, positioning, and integrated communications plans across key accountsTranslate business objectives, market dynamics, and audience insights into actionable strategic frameworks and creative briefsPartner with creative, account, and analytics teams to develop cohesive, insight-driven campaigns across channelsDrive thought leadership around brand building, behavior change, and engagement across consumer and HCP audiencesPresent strategic recommendations to senior clients with confidence and clarityMentor and guide junior strategists while contributing to a strong strategic culture within the agencyCollaborate across agency partners and disciplines to deliver best-in-class integrated workKey Competencies:Strong experience in brand strategy within an agency or consulting environment, ideally within healthcare or wellnessDeep understanding of brand positioning, audience insight development, and integrated marketingAbility to connect data, cultural trends, and customer insights into compelling strategic narrativesExperience leading cross-channel campaigns (digital, social, media, content, etc.)Excellent communication and storytelling skillsCollaborative mindset with the ability to influence senior stakeholdersBackground / Experience:10+ years of experience in brand strategy, marketing strategy, or related disciplineExperience working on pharmaceutical, healthcare, or wellness brands strongly preferredProven ability to lead strategy on complex, multi-stakeholder accountsOur Publicis Groupe motto "Viva La Diffrence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Compensation Range: USD $129,485.00 - USD $207,324.00/Annually.