Brand ManagerPosition at Jackson Family WinesThe Brand Manager is expected to deliver the brand vision and critical business objectives across sales channels for a collection of wineries within the International marketing division. The Brand Manager will recommend and execute strategic initiatives to address market opportunities, maximize the businesses and build brand equity. This role will also be responsible for managing the effectiveness of the cross-functional partners by maintaining a high degree of motivation, setting clear goals and milestones, and assisting with prioritizing key initiatives.ESSENTIAL DUTIES/RESPONSIBILITIES:Develop and execute the annual and long-term strategic plansDirectly manage Brand Marketers, including Associate Brand ManagerManage P&L of assigned businesses proactively, driving strategies and tactics leading to sequential revenue and contribution growthDirect annual sales forecasts and planning by channel, global allocations, inventory management, and trend analysisResponsible for all pricing and programmingManage all innovation, packaging development and executionCollaborate across all key departments to build and maintain strong relationships (Winemaking, Creative, Direct to Consumer, Sales, Public Relations and Digital)Deliver presentations frequently to sales, senior management, and ownershipManage all strategy and planning for in-market activity, including winemaker and spokesperson market workCommunicate brand positioning, key selling points, and new initiatives to support teamsAlign with sales to develop, implement, and evaluate field sales programsAct as a brand ambassador and host at events, wine dinners, trade events, distributor presentations, and account visitsPresent to sales, senior management, and ownership to secure approval for large and small initiativesREPORTING TO THIS POSITION: Associate Brand ManagerJOB REQUIREMENTS:5+ years relevant work experience managing and growing brands, including the following:3+ years of direct P&L management and responsibility2+ years of managing and developing direct reportsTrack record of successful brand growthExperience in building strategic brand plans that drive profitable growthAdvanced understanding of various pricing strategies across multiple markets and channelsAdvanced understanding of common programs such as Excel, PowerPoint, and WordWAGE TRANSPARENCY: The annual salary for this role ranges from $120,000 - $140,000. Compensation will be determined by candidate experience, skills, and location.BENEFITS:Health Benefits
Medical, Dental, Vision, Disability & Life insurance401k with employer matchGenerous time off including vacation, holidays, and paid health timePaid volunteer timeLearning & Development opportunitiesModern Health virtual mental health & coaching visitsWine discounts!Jackson Family Wines is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, veteran status, or any other characteristic protected by applicable law. All employment decisions are based on merit and business needs.

Manager Brand Marketing - International Division
Kendall-Jackson Wine Estates · Santa Rosa, CA, USA ·
- Pay:
- $120,000-$140,000/yr
- Job type:
- Full Time