Director of Sales

Who Are We?
RAM Hotels – a dynamic, thriving, innovative hotel management company headquartered in Columbus, Georgia. Over the last few years, we have quietly and steadfastly taken our place as a leader in the hospitality industry of corporate America, while serving some of the most well‑known midscale hotel brands in key markets throughout the Alabama and Georgia region. We strive to meet our customers’ demands while continuously changing the perception of the hospitality industry. When you join RAM Hotels, you do more than simply switch companies to advance your career – you become part of the RAM Hotels family!

Position: Director of Sales
Job Summary
Asthe Director of Sales, you will be responsible for revenue production for hotels while meeting or exceeding planned revenue objectives for occupancy and average daily rate (ADR). You must know how to sell the "product" and be motivated to generate sales, build presentations, and develop long‑lasting relationships to ensure success.

Job Responsibilities

Direct the day-to-day activities of the sales department; plan, organize, and assign work as needed, develop and communicate strategies and goals, train and advise the team of policies and procedures.

Increase profitable sales volume by meeting and exceeding the financial and proactive selling goals established by executive management; ensure all pertinent aspects of solicitation, closing, and client communications are complete and documented.

Develop and assist with marketing and sales strategy based on the strengths within each market segment; implement marketing and sales plans; become familiar with the hotel demand segment and take advantage of the hotel’s strengths against competitors while analyzing the competitors’ strengths and weaknesses.

Analyze current/potential market sales and trends; coordinate all activity to maintain and increase revenue and market share through added business volume and increased rate; conduct ongoing competitor pricing and product analysis to ensure proper rate positioning and product offering relative to the competition.

Prepare departmental budget that reflects the hotel’s business plan; forecast occupancy fluctuations and direct selling activities to maximize revenue; forecast occupancy changes based on market conditions; meet or exceed budgeted revenue per available room (REVPAR) for the hotel.

Achieve sales revenue goals by managing sales of in‑house guests (this may include greeting tours, conversing with guests during the continental breakfast and the rest of their stay) and room nights through outside sales calls, telemarketing, hotel site visits to include banquet facilities and tours, networking events, etc.

Support Guest Services by demonstrating a commitment to Guest Services, responding to guests’ needs, and providing resolution; execute the operational aspects of business bookings (generating proposals, contracts, and guest correspondence).

Perform other tasks as necessary or required to meet or exceed guest satisfaction.

Professional Experience

High school graduate or equivalent and two to three years of work‑related experience (sales experience required).

One year of progressive sales experience.

Industry Experience

Previous experience in the hospitality industry (preferred).

Experience in hospitality sales, policies, and procedures (preferred).

Required Skills

Must be able to travel – up to 20%.

Persuasive interpersonal skills, self‑directed, and independent.

Ability to work in a fast‑paced environment.

Must be flexible to work varied schedules.

Excellent written and oral communication skills.

Ability to multi‑task, listen attentively, problem‑solve, and pay attention to detail.

Essential Skills

Ability to express compassion while remaining composed; ability to stay calm and focused while working under pressure.

Ability to understand financial documents, information, data, etc.; and the ability to integrate.

Promote the property by demonstrating a "top‑notch" attitude toward guests, anticipating their needs, and being proactive.

Ensure that you are always a positive representation of the property; embrace and respect diversity and multicultural environments.

Benefits
RAM Hotels hires the best people and works extremely hard to provide benefits that make work‑life balance that much more enjoyable. As a leader in the hospitality industry, we promote advancement opportunities, offer comprehensive health benefit packages for you and your family, vacation time, quarterly bonuses, 401(k), and other additional perks for employees of RAM Hotels.

Equal Opportunity Employer
RAM Hotels is an Equal Opportunity/Affirmation Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

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