Senior Digital Media Planner

Job Type:

6-Month Contract with Strong Potential for Permanent Hire

Start Date:

ASAP

Our client is seeking an experienced

Senior Digital Media Planner

to join their marketing team and lead strategic, data‑driven paid media initiatives focused on B2B audiences. This is an exciting opportunity for a digital marketing professional who thrives in a collaborative environment and enjoys building high‑performing campaigns across multiple digital platforms.

If you're passionate about paid media strategy, campaign optimization, and delivering measurable business results, we'd love to hear from you.

Key Responsibilities

Develop and execute strategic paid media plans across multiple digital channels.

Identify target audiences by analyzing customer behavior, demographics, and media consumption.

Plan, launch, monitor, and optimize paid digital campaigns to maximize performance and ROI.

Collaborate with internal marketing, creative, and digital teams to ensure campaigns align with broader marketing initiatives.

Partner with external media agencies and platform representatives to execute successful campaigns.

Analyze campaign performance and provide recommendations for optimization and future strategy.

Develop testing strategies, evaluate campaign results, and identify top‑performing creative and messaging.

Stay informed on emerging digital marketing trends, platform updates, competitor activity, and new advertising opportunities.

Support cross‑functional marketing initiatives and contribute to ongoing departmental projects.

Preferred Qualifications

5+ years of digital marketing experience with a strong focus on paid media.

1–2+ years of experience developing and leading comprehensive media plans.

Hands‑on experience with:

Google Ads

LinkedIn Ads

Meta Ads

Microsoft/Bing Ads

Experience working with external paid media agencies.

Strong understanding of integrated marketing campaigns, including coordination with web, email, and other marketing channels.

Proven ability to manage multiple campaigns simultaneously while meeting deadlines.

Excellent analytical, organizational, and communication skills.

Highly detail‑oriented with a commitment to accuracy.

Bachelor's degree or equivalent professional experience.

What We’re Looking For
The ideal candidate is a strategic thinker who combines creativity with data‑driven decision making. You enjoy collaborating across teams, continuously optimizing campaign performance, and staying ahead of the latest digital marketing trends. You'll bring a proactive, team‑first mindset and a passion for driving measurable business impact through paid media.

If you're ready to make an immediate impact with a respected organization and are looking for a contract opportunity with strong long‑term potential, we encourage you to apply today.

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