Digital Marketing Manager, Demand Generation - Healthtech Solutions
Executive Alliance is pleased to represent our client, a fast‑growing healthcare agentic AI platform solutions provider, with regional headquarters in the greater San Francisco, CA area.
They are hiring a Digital Marketing Manager, Demand Generation to own and scale the inbound engine for a fast‑growing healthcare technology company. This role combines paid acquisition, conversion optimization, SEO/AEO, and rapid experimentation to build a repeatable pipeline and improve marketing efficiency.
NOTE: This is a hybrid 3/2 role that will report into the company's San Francisco, CA HQ. This is not a fully remote role.
Responsibilities
Own paid channel strategy across search, social, display, and emerging performance channels.
Improve website conversion through landing pages, demo flows, and CRO experiments.
Build SEO and AEO programs, including visibility in AI‑assisted discovery channels.
Run a high‑velocity testing program across audiences, creatives, offers, landing pages, and messaging.
Use AI tools to accelerate research, creative iteration, page building, and reporting, with strong QA.
Manage end‑to‑end measurement from first touch through SQO and revenue to optimize channel economics.
Qualifications
5+ years of experience in B2B digital marketing or demand generation, preferably in Series C to D startups or similarly fast‑moving environments.
A track record of owning paid acquisition tied to pipeline, ideally with monthly budgets of $100K+.
Strong working knowledge of GA4, HubSpot, CRO, and landing page optimization.
Familiarity with SEO fundamentals and AI‑driven discoverability.
Clear communicator with executive presence and a builder mindset.
Nice to Have
Experience in healthcare or health‑tech marketing.
Background in lifecycle marketing or growth marketing.
Comfort working in a high‑velocity environment with evolving priorities.
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Digital Marketing Manager, Demand Generation - Healthtech Solutions
Impact Recruitment · San Francisco, CA, USA ·
- Job type:
- Full Time