Digital Marketing Manager, Demand Generation - Healthtech Solutions

Executive Alliance is pleased to represent our client who are a fast-growing healthcare agentic AI platform solutions provider with regional headquarters in the greater San Francisco, CA and New York, NY metropolitan areas.
They are seeking to hire a

Digital Marketing Manager, Demand Generation

to own and scale the inbound engine for a fast-growing healthcare technology company. This person will combine paid acquisition, conversion optimization, SEO/AEO, and rapid experimentation to build repeatable pipeline and improve marketing efficiency.
NOTE: This is a hybrid 3/2 role that will report into the company's San Francisco, CA HQ. This is not a fully remote role.
The ideal Digital Marketing Manager will guide and drive the following programs and practices:
Own paid channel strategy across search, social, display, and emerging performance channels.
Improve website conversion through landing pages, demo flows, and CRO experiments.
Build SEO and AEO programs, including visibility in AI-assisted discovery channels.
Run a high-velocity testing program across audiences, creatives, offers, landing pages, and messaging.
Use AI tools to accelerate research, creative iteration, page building, and reporting, with strong QA.
Manage end-to-end measurement from first touch through SQO and revenue to optimize channel economics.
Qualifications
5+ years of experience in B2B digital marketing or demand generation. Experience in Series C to D startups or similarly fast-moving environments.
A track record of owning paid acquisition tied to pipeline, ideally with monthly budgets of $100K+.
Strong working knowledge of GA4, HubSpot, CRO, and landing page optimization.
Familiarity with SEO fundamentals and AI-driven discoverability.
Clear communicator with executive presence and a builder mindset.
Nice To Have
Experience in healthcare or health-tech marketing.
Background in lifecycle marketing or growth marketing.
Comfort working in a high-velocity environment with evolving priorities.

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