Associate Marketing Manager - Oral Care

Description Overview At Perrigo, we are driven by our mission to Makes Lives Better Through Trusted Health and Wellness Solutions, Accessible to All. We are a top player in the European Consumer Self‑Care market and the largest U.S. store‑brand provider of over‑the‑counter and infant formula. Dedicated to providing The Best Self‑Care for Everyone, we are behind trusted brands such as Opill®, Compeed®, Solpadeine®, NiQuitin®, and many more. The Associate Marketing Manager, North America Oral Care is a critical execution role responsible for in‑year activation across U.S. Oral Care brands and store brands within a priority segment.
Scope of the Role 1. North America Implementation of Global Category Strategy & Growth Agenda Support the implementation of the Global Oral Care Category Strategy, within the cluster and segment responsible for base business growth, innovation, portfolio expansion and operational efficiency.
Support analysis of where‑to‑play / how‑to‑win choices and expansion opportunities by segment, channel, geography and store brand.
Translate category strategy into clear multi‑year roadmaps and execution plans.
2. U.S. In‑Year Activation & Innovation Delivery – Oral Care Lead in‑year activation of U.S. Oral Care store brand plans for the segments responsible, ensuring delivery of innovation, renovation and customer‑specific launches committed in ABP.
Partner closely with Sales, CS&E and Supply Chain to deliver on time, in full customer execution.
Actively manage risks, trade‑offs and sequencing decisions to protect near‑term results while enabling longer‑term growth.
Ensure innovation resources are focused on the highest value opportunities aligned to segment strategy within the category.
Enable decisive action on urgent customer‑specific new item launches within segment.
3. Demand Generation Analytics & Performance Measurement Develop and maintain demand generation dashboards, scorecards and reports that are easy to understand and actionable.
Share regular performance updates with sales, customers and Perrigo leadership.
Translate performance data into clear insights and recommendations for marketing and category teams.
Ensure consistent measurement definitions and analytical rigor across demand generation initiatives.
Support leadership reporting for in‑year performance reviews and planning discussions.
4. North America Oral Care Analytical Support (Secondary) Provide analytical support to the North America Oral Care category team, including innovation tracking and competitive analysis.
Support syndication of category insights, volume and value tracking and performance diagnostics.
Assist with preparation of global category roundtables.
Experience Required Typically obtained with a Bachelor’s degree and 4 years of work experience.
Consumer & Customer First Orientation – understanding shopper, customer and channel dynamics.
Commercial & Financial Acumen – P&L knowledge and value creation mindset.
Brand Building & Store Brand Expertise – national brand and private label models.
Strong Analytical Skillset – comfortable working with large datasets, performance metrics and dashboards.
Demand Generation Acumen – how media, creative and activation drive performance.
Execution Discipline – ability to support multiple initiatives simultaneously with accuracy and pace.
Timeline Management – understanding drivers of timeliness in critical demand generation initiatives.
Stakeholder Collaboration – effective partner to marketing, category and cross‑functional teams.
Attention to Detail – high standards for data quality, consistency and reliability.
Benefits Alongside competitive compensation, Perrigo offers benefits tailored to supporting employees and families, and provides career development opportunities to ensure employees feel valued and supported both professionally and personally.
Hybrid Working Approach Perrigo promotes flexibility with the ability to work two days a week from home in many roles, while also supporting in‑office collaboration and engagement.
Equal Opportunity Employer We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law.

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