Videojet, a Veralto company, is a world leader in the product identification market, providing in-line printing, coding, and marking products, consumables, and software solutions. This position supports Videojet’s mission to ensure the safety and authenticity of products across the global food, beverage, pharmaceutical, and industrial marketplaces.
Key Responsibilities
Own the planning and execution of Videojet US/Canada’s regional marketing campaigns end-to-end, including email programs, nurture sequences, multi-touch campaigns, and ABM-driven campaign plays.
Translate campaign briefs into structured execution plans—audience selection, message sequencing, channel mix, timing, and follow-up flow.
Build, launch, and monitor campaigns across email and connected channels, ensuring quality and on-time delivery.
Coordinate cross‑functional inputs—content, creative, audience data, landing pages—to bring each campaign to life.
Own the regional campaign calendar, sequencing programs and balancing capacity across marketing and commercial priorities.
Execute ABM‑style campaigns targeting named accounts, partnering with sales and SDR teams on lead routing and engagement quality.
Maintain campaign performance dashboards and produce post‑campaign reporting in partnership with the Commercial Analytics Specialist.
Qualifications
3–5 years of B2B marketing experience focused on campaign management, planning, and execution.
Bachelor’s degree in Marketing, Business, Communications, or a related field.
Demonstrated track record of executing multi‑touch email and nurture campaigns from brief to results.
Hands‑on experience with marketing automation platforms (Eloqua, Marketo, HubSpot, Pardot, or similar) for day‑to‑day campaign execution.
Working knowledge of CRM systems and lead flow, with Salesforce strongly preferred.
Strong project management skills, with the ability to run multiple campaigns in parallel without compromising operational quality.
Benefits
Medical, dental, vision, and 401(k) with company match starting Day 1.
Comprehensive onboarding and professional development programs.
Ongoing professional development and career growth opportunities.
Paid parental leave.
Employee Assistance Program (legal, financial, and counseling resources).
PTO.
Health benefits.
US Only: The compensation range for this role is $80,000 – $90,000 USD per year, with potential additional bonus pay. This level may be adjusted based on education, experience, performance, and other factors.
Veralto Corporation and all Veralto Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law. Our associates, customers, and shareholders contribute unique and different perspectives, and we value diversity.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact applyassistance@veralto.com to request accommodation.
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Marketing Operations Specialist
Videojet Technologies · Wood Dale, IL, USA ·
- Pay:
- $80,000-$90,000/yr
- Job type:
- Full Time