Senior Specialist, Orchestration & Governance

Responsibilities

Supporting the design and upkeep of CRM orchestration frameworks and standards

Partnering with lifecycle teams to ensure journeys align with governance and orchestration best practices

Defining and documenting segmentation rules, triggers, and orchestration logic

Supporting campaign QA, troubleshooting, and optimization recommendations

Helping maintain CRM documentation, playbooks, and operating procedures

Collaborating with Data & Analytics to validate attributes and audience logic

Monitoring CRM health, performance signals, and operational risks

Requirements

3-5+ years of experience in CRM, marketing operations, or lifecycle marketing

Hands‑on experience with CRM or marketing automation platforms

Strong understanding of segmentation logic, triggers, and campaign orchestration

Comfort working across multiple stakeholders and teams

A passion for documentation, governance, and operational excellence

Strong problem‑solving and analytical skills

#J-18808-Ljbffr