eCommerce Optimization Specialist

Responsibilities

Assist in driving the merchandise sales and margin of the brands they support through merchandising, navigation adjustments, site optimization, maintenance and analytics.

Merchandising of webstore including taxonomy maintenance, product maintenance and attribution review.

Promotion Creation and Execution of Pricing Events.

Execute Site Optimization tasks inclusive of SEO best practices for Site Content, highlighting key items, sequencing of product to support promotion.

Weekly/Monthly Reporting and Competitive Analysis.

Implement merchandising execution based on Manager, Brand eCommerce direction, including product sequencing, key item highlights, and promotional support.

Apply and maintain badging and campaign support in alignment with approved merchandising and promotional strategies.

Assist the Manager and Analyst with competitive reporting and KPI analysis, helping surface execution issues and optimization opportunities.

Requirements

Education Required: Bachelor’s degree in business or related field, preferred

Required or Acceptable Job-Related Experience: Experience in E-commerce, online merchandising/sales, digital marketing, or related eCommerce business a benefit.

Years of Job-Related Experience Required: 1-2+ years in similar role

Technical/Other Skills Required (preferred but not required): Exposure to or Experience with eCommerce platforms, Data Warehouse Management systems, Content Management Systems a benefit.

Exposure or experience with BazaarVoice Ratings & Reviews, Adobe Experience Manager, Adobe Analytics, and Jira/Confluence a plus.

Hard Skills

SEO

merchandising

data analysis

site optimization

competitive analysis

pricing strategy

product maintenance

attribution review

KPI analysis

promotion execution

Soft Skills

communication

collaboration

analytical thinking

problem-solving

attention to detail

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