Social Media Coordinator I

At Auction.com, we’re transforming real estate. As the nation’s leading online platform for buying and selling residential bank‑owned and foreclosure properties, we connect buyers, sellers, and investors with innovative technology. With over $70 billion in assets, our success is driven by a culture of innovation, collaboration, and impact. We go beyond the bid—empowering our people to thrive and shape the future of the industry.

The Social Media Coordinator helps amplify the voice of Auction.com and drive buyers to our platform (B2C) across a diverse spectrum—from the "auction‑curious" to professional investors—while providing elite, "white‑glove" thought leadership for our institutional partners (B2B). You will support the execution of our social media strategy across key platforms to expand our reach while ensuring our brand remains a trusted authority in the distressed property. This entry‑level role is ideal for someone who is passionate about social media marketing, digital marketing, content creation, and brand engagement.

Responsibilities

Social Media Strategy: Assist in developing and executing social media content for a wide range of audiences, including first‑time homebuyers, local community investors, and professional fix‑and‑flippers.

Content Creation: Partner with subject‑matter experts and internal and external marketing and design teams to produce engaging, on‑brand content (posts, captions, basic graphics, short‑form video) that reinforces our value to existing high‑volume bank and servicer partners and showcases the impact of Auction.com local community developers on restoring neighborhood stability and housing affordability.

Online Reputation Management Support, Community Engagement & Brand Response Writing: Monitor social conversation, reviews, and brand sentiment across platforms; identify emerging trends, risks, and engagement opportunities; craft clear, empathetic, on‑brand responses for social comments, direct messages, and public‑facing customer interactions in a timely manner.

Social Media & Online Insights Reporting: Support social media efforts and contribute to listening, insights, and reporting that help guide brand and audience engagement strategies.

Compliance Guardian: Ensure 100% of social output strictly adheres to the Fair Housing Act (FHA) and real‑estate advertising regulations.

Qualifications

Experience: 0–1 year in a social media role or related digital marketing roles, including experience with content creation, community engagement, and B2B/B2C marketing.

Education: Bachelor's degree in marketing, communications, or a related field.

Technical Stack: Proficient in using social media suites (Sprout Social or Hootsuite), AI content tools, and mobile video editing (CapCut or Premiere).

Communication: Excellent writing, editing, and proofreading skills.

Preferred Qualifications

Prior experience in Real Estate Marketing, PropTech, or FinTech.

Compensation and Benefits
Base salary range: $45,000.00 – $60,000.00 per year, with consideration of qualifications, experience, and geographic location.

Eligible for an annual performance bonus.

Benefits include medical, dental, and vision insurance; a 401(k) match equal to 25% of eligible contributions; and paid time off, including 12 paid holidays.

Benefits may vary and are subject to the terms and conditions of the applicable plan documents.

The company reserves the right to modify compensation and benefits programs at any time, consistent with applicable law.

Auction.com is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status or any other characteristic protected by applicable law.

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