Product Manager (Music) Job at 88RISING in Los Angeles

Title: Product Manager (Music) Salary Range: $110,000-$140,000 Schedule: Monday-Friday, reporting into the LA office on Tuesdays
About 88rising

88rising is a global music and media company dedicated to elevating Asian artists and culture to the world stage. Since its founding, 88rising has built a reputation for breaking boundary‑pushing talent, shaping cultural moments, and connecting East and West through music, storytelling, and live experiences. With a roster of internationally recognized artists and a growing global footprint, we operate at the intersection of music, culture, and innovation, developing impactful campaigns that resonate far beyond traditional genre or geographic lines. At 88rising, we move quickly, think creatively, and champion bold ideas. Our team is passionate about artist development and committed to building the next generation of global talent.
Role Overview

The Product Manager (Music Team) is responsible for overseeing and driving the success of recorded music releases. Acting as the central point of accountability, you will develop release strategies, manage timelines, coordinate cross‑functional teams, and ensure each project is positioned for long‑term growth. This is a label‑side product role – ideal for someone who understands how music, culture, and marketing come together to build artists.
Key Responsibilities

Release Strategy & Ownership

Own the full lifecycle of assigned music projects (singles, EPs, albums)
Develop release strategies in partnership with A&R, Artist Management, and Marketing
Define project goals, narratives, target audiences, and success metrics
Align creative, digital, PR, and commercial plans into a cohesive rollout
Project & Timeline Management

Build and manage detailed release timelines and deliverables
Coordinate with internal teams (A&R, Digital, Creative, PR, Partnerships, Sync, Touring)
Ensure all assets are delivered on time and meet quality standards
Lead regular project check‑ins and status updates
Marketing & Campaign Execution

Oversee marketing plans including digital, social, influencer, content, press, and experiential moments
Partner with Digital and Influencer teams to optimize platform strategies
Work with Creative to shape visual identity and storytelling for each release
Monitor campaign performance and adjust strategies in real time
Commercial & Distribution Strategy

Work with DSP partners and distribution teams on pitching, playlisting, and platform initiatives
Collaborate with sales, streaming, and analytics teams to track performance
Analyze data and insights to inform strategy and future releases
Support global market strategies in collaboration with international teams
Artist & Stakeholder Management

Serve as a key point of contact for artists and their teams throughout the release process
Present strategies, timelines, and results clearly and confidently
Balance artist vision with commercial objectives
Build trust through strong communication and follow‑through
Qualifications & Experience

3‑7 years of experience in music product management, label marketing, or artist marketing
Strong understanding of traditional record label operations and release workflows
Proven experience managing multiple releases simultaneously
Fluency across digital platforms, DSP ecosystems, and music marketing strategies
Strong organizational and project management skills
Excellent communication, presentation, and stakeholder management abilities
Passion for music, culture, and artist development
Bonus Points

Experience working across global markets
Background in artist management, or digital marketing
Strong data literacy and comfort working with analytics and performance metrics
Experience working with developing and global artists
Benefits

Medical/Dental/Vision, with 100% contribution towards employee coverage and 50% coverage for dependents
Flexible hours/hybrid schedule (must commute to LA office on Tuesdays)
10 paid holidays
2 week end of year winter shutdown
PTO
Paid Sick Leave
Weekly team lunches
$50 monthly cell phone stipend
$600 WFH/equipment set up stipend
401K

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