Digital Advertising Manager

To drive new patient leads for Pediatric Dentistry and Orthodontic practices, the full-time remote Digital Advertising Manager will plan, launch, optimize, and scale paid digital marketing campaigns primarily on Google Ads and Meta Ads, while exploring additional channels.
Key Responsibilities

Manage and optimize Google Ads and Meta advertising campaigns across multiple brands and locations
Analyze campaign performance, monitor key performance indicators, and implement ongoing optimizations
Collaborate with internal teams and external partners to improve landing page performance and conversion rates

Required Qualifications

3-7 years of digital advertising or performance marketing experience
Strong hands-on experience managing Google Ads and Meta advertising campaigns
Experience with lead generation campaigns and measurable performance goals
Proficiency in Google Analytics 4 and Google Tag Manager
Advanced proficiency in Microsoft Excel and/or Google Sheets